New Brand Information
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Articles about: New Brand Information

The new product, which sold out in its Rakuten presale and won a ranking award*1, is now officially launching. Introducing "ReWEAR," a revolutionary fabric revitalizer that uses the power of enzymes to restore your clothes*2.

The new product, which sold out in its Rakuten presale and won a ranking award*1, is now officially launching. Introducing "ReWEAR," a revolutionary fabric revitalizer that uses the power of enzymes to restore your clothes*2.
BEAUTY
A New Summer Work Style! The Neat & Comfortable Polo Shirt. "Work POLO" is Newly Released from Order Shirt Brand SOLVE! ~The "Work-Exclusive Polo Shirt" That Looks Great, Even for Business Casual Beginners~

A New Summer Work Style! The Neat & Comfortable Polo Shirt. "Work POLO" is Newly Released from Order Shirt Brand SOLVE! ~The "Work-Exclusive Polo Shirt" That Looks Great, Even for Business Casual Beginners~
FASHION
Crafted from rare cashmere, SOLVE, the online custom shirt brand, introduces its new "Cashmere Muffler"—a light and elegant design. Available online starting Friday, January 15th.

Crafted from rare cashmere, SOLVE, the online custom shirt brand, introduces its new "Cashmere Muffler"—a light and elegant design. Available online starting Friday, January 15th.
FASHION
From everyday wear to life-saving apparel – "M-ZERO" is born on September 1st (Disaster Prevention Day).

From everyday wear to life-saving apparel – "M-ZERO" is born on September 1st (Disaster Prevention Day).
FASHION
Making disaster preparedness accessible through "kawaii." The "Tomo-mawali" project launches an apparel brand produced by Jin Katagiri!

Making disaster preparedness accessible through "kawaii." The "Tomo-mawali" project launches an apparel brand produced by Jin Katagiri!
FASHION
Introducing the new skincare brand, "athletia"! | athletia

Introducing the new skincare brand, "athletia"! | athletia
BEAUTY_NEWS
90-second eye care. The premium anti-aging brand "DELAGEDIVA" has been gradually released since August 2019.

90-second eye care. The premium anti-aging brand "DELAGEDIVA" has been gradually released since August 2019.
BEAUTY
Japan's first! Italian cycle brand "3T" opens a limited-time "3T POPUP STORE GINZA"!

Japan's first! Italian cycle brand "3T" opens a limited-time "3T POPUP STORE GINZA"!
FASHION
From styling suggestions to online storage. The new hybrid retail concept, UNBUILT TAKEO KIKUCHI, a men's brand that integrates with the web, opens its first street-level store in Shibuya.

From styling suggestions to online storage. The new hybrid retail concept, UNBUILT TAKEO KIKUCHI, a men's brand that integrates with the web, opens its first street-level store in Shibuya.
FASHION
Flower brand PSYCHE& and SABON announce their first collaboration, launching pre-orders for Mother's Day gift sets.

Flower brand PSYCHE& and SABON announce their first collaboration, launching pre-orders for Mother's Day gift sets.
LOUNGE
Y’s Launches New Line “RISMAT by Y’s”

Y’s Launches New Line “RISMAT by Y’s”
WOMEN
The new parts shop, ATELIER by PARTS CLUB, opens at Lumine Est Shinjuku!

The new parts shop, ATELIER by PARTS CLUB, opens at Lumine Est Shinjuku!
FASHION
BEAMS LIGHTS with MIC*ITAYA: The latest collection directed by Mick Itaya | BEAMS LIGHTS

BEAMS LIGHTS with MIC*ITAYA: The latest collection directed by Mick Itaya | BEAMS LIGHTS
FASHION_NEWS
ISETAN MEN’S | Introducing the new brand, Otsuka＋

ISETAN MEN’S | Introducing the new brand, Otsuka＋
FASHION_MEN
AUTHENTIC SHOE & Co. | Introducing New Arrivals from the Brand SPECTUSSHOECO.

AUTHENTIC SHOE & Co. | Introducing New Arrivals from the Brand SPECTUSSHOECO.
FASHION_MEN
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