Japan's first! Italian cycle brand "3T" opens a limited-time "3T POPUP STORE GINZA"!
Founded in Turin, Italy, in 1961, "3T," a long-established cycling brand beloved by professionals and enthusiasts alike, will open its first-ever POPUP STORE in Japan at Tokyu Plaza Ginza from April 8th (Monday) to 14th (Sunday).
The 3T POPUP STORE GINZA, opening as a new proposal for the fashion scene, will feature Japan-exclusive daily apparel, cycling apparel, and displays of the innovative aero road bike "STRADA" and high-end gravel road bike "EXPLORO," along with handlebars. It will also screen tour and ride movies and introduce ambassadors.
The "3T GZ Tshirts" from the daily apparel series are crafted from Coolmax, a material with excellent sweat absorption and quick-drying properties, offering a luxurious feel with a supple texture and a unique sheen.
Other offerings include the "3T GZ Shorts," designed for comfort even when sweating during summer without stuffiness, and the "3T GZ Cap," featuring water-repellent treatment ideal for outdoor use, all embodying 3T's signature functionality.
In addition to apparel, this POPUP STORE will also exhibit 2019 road bike models.
We encourage you to take this opportunity to discover your favorite items at 3T's first POPUP STORE in Japan.
[3T POPUP STORE GINZA]
Store: 3T POPUP STORE GINZA
Period: April 8, 2019, 11:00 AM - April 14, 2019, 7:00 PM
Location: Tokyu Plaza Ginza B2F (5-2-1 Ginza, Chuo-ku, Tokyo)
Asahi Co., Ltd. Wholesale Business Division
Tel. 0120-27-6360