A Special Space Across Three Floors, Befitting a Flagship Store

The previous Prada Ginza store was located in Ginza 6-chome. The new store, reopening as a flagship shop, is also situated in Ginza 5-chome along Ginza Chuo Dori, as before. The new store spans three floors with a total floor area of approximately 990 square meters. Designed by architect Roberto Baciocchi, similar to Prada Shinsaibashi and Miu Miu Nagoya, it will offer men's and women's collections of bags, clothing, shoes, and accessories.

The striking facade pays homage to Carlos Cruz-Diez, a Venezuelan artist who leads contemporary art with his vibrant visual expressions. Backlit panels of gold-colored aluminum and polished steel emit a unique kinetic glow, both day and night.

To celebrate the opening, a special two-tone tote bag crafted from Prada's signature 'Saffiano' leather, characterized by its distinctive diagonal stripe pattern, will be released. The bag features an interior pocket for small items and a detachable strap for shoulder wear, offering versatile carrying options.

Prada Ginza is poised to become a new landmark in Ginza. Experience the special space, a testament to Prada's flagship status, where the worlds of Roberto Baciocchi and Carlos Cruz-Diez converge.


Prada Ginza
5-8-17 Ginza, Chuo-ku, Tokyo
Opening: Saturday, October 12
Opening Hours: Monday–Thursday 11:00–20:00, Friday–Sunday, Holidays, and Day Before Holidays 11:00–21:00

Ginza Store Opening Commemorative Special Bag
Price: ¥208,950 (estimated price)
Size: W33×H27×D15.5cm
Colors: Blue × Light Gray, Light Gray × White, Pink × White

Prada Japan Customer Relations
0120-559-914