Its Name: "Wraith"

Rolls-Royce is adding a new model to its lineup that it confidently describes as the most dynamic, powerful, and beautiful car in Rolls-Royce history. This new model will clearly define what the pinnacle of the automotive industry, Rolls-Royce, represents and will set the benchmark in the ultra-luxury segment. It will be unveiled at the Geneva Motor Show.

The name of this new model is "Wraith." The name originates from the "Silver Wraith," a luxury car for owner-drivers added to Rolls-Royce's lineup in 1938, following the legendary "Silver Ghost" and the top-tier "Phantom" introduced in 1925. Although the "Wraith" had a short model life of only one year due to the outbreak of World War II, it laid the foundation for future Rolls-Royce models.

According to Rolls-Royce, the new "Wraith" draws inspiration from an anecdote about Charles Stewart Rolls, one of the founders of Rolls-Royce, who was also a racing driver and aviator.Charles Stewart RollsIt is an elegant, beautiful, sophisticated, and luxurious product designed to meet the lifestyle of a new generation of discerning ladies and gentlemen.

We look forward to further details that will undoubtedly be revealed soon.