Asprey | A Full-Body Silver Teddy Bear Debuts at the Spring Collection Launch

Asprey

Luxury of the Highest Standard, Favored by Royalty and Aristocracy

Asprey Unveils Its Spring Collection

The new spring collection from the luxurious British lifestyle brand "Asprey" will be showcased at the Sun Motoyama Imperial Hotel Plaza store from Thursday, March 13th to Sunday, March 16th. On display will be items from their London flagship store,Fine Jewelryamong other pieces.

Text by IWANAGA Morito (OPENERS)

A Teddy Bear in Solid Silver Appears!

Asprey was founded in 1781 by William Asprey. The tradition of providing the finest craftsmanship, quality, and style continues today, with the brand offering a comprehensive range of jewelry, leather goods, apparel, and ceramics. While cherished by the British Royal Family and aristocracy worldwide, Asprey has also captivated Hollywood in modern times, famously creating the iconic necklace for the film "Titanic."

The venue for the Asprey new collection unveiling, "SUN MOTOYAMA," is the only shop in the Kanto region to carry Asprey. Its interior, a treasure trove of carefully selected global luxury brands and a diverse array of exquisite jewelry, is a must-see.

A highlight is the unique silver piece, "Asprey Pop Art Teddy Bear Bank," a pinnacle of craftsmanship and design. Born from meticulous attention to originality and detail, this one-of-a-kind creation was produced using "electroforming," an advanced technique that deposits metal onto a surface via electrochemical reaction. The process took a remarkable six months to complete.

Asprey Spring Collection
Dates | Thursday, March 13th – Sunday, March 16th
Location | Sun Motoyama Imperial Hotel Plaza Store
1F Imperial Hotel Plaza, 1-1-1 Uchisaiwai-cho, Chiyoda-ku, Tokyo
Tel. 03-3539-2186