Mido's New Release: The Captivating Blue Dial and Its Play of Light|MIDO
WATCH & JEWELRY / WATCH NEWS
July 27, 2017

Mido's New Release: The Captivating Blue Dial and Its Play of Light|MIDO


MIDO


A Blue Dial with a Sunray Pattern
The Captivating "Belluna Sunray Blue Ray"


Mido has released the new "Belluna Sunray Blue Ray." This model features an impressive blue dial engraved with a sunray pattern.

Text by YANAKA Tomomi




Inspired by the Glass Dome of London's Royal Albert Hall



Founded in Switzerland in 1918, Mido is approaching its centenary. The brand's name originates from the Spanish phrase "Yo mido," meaning "I measure," and the company has consistently produced timepieces that blend high functionality with a restrained beauty that appeals to adult tastes.

The "Belluna Sunray Blue Ray" is characterized by its satin-finished rose-gold-colored stainless steel case and a blue dial adorned with a sunray-patterned guilloché finish.

This blue dial is inspired by the glass dome of London's Royal Albert Hall, paying homage to one of the UK's most iconic monuments.

It is equipped with the latest automatic "Caliber 80" movement, offering a power reserve of up to 80 hours.

The nuanced blue dial shines amidst elegant curves. This timepiece embodies both refined beauty and exquisite craftsmanship.


02



Belluna Sunray Blue Ray

Movement | Automatic
Case Material | SS
Case Diameter | 42.5mm
Water Resistance | 5 bar
Price | ¥108,000 (excluding tax)





Inquiries


Swatch Group Japan Mido Division


Tel. 03-6254-7190


http://www.midowatches.com