A New Watch Collection That Embodies BMW's Design Concepts on the Wrist | BMW

BMW

That Innovative Sports Spirit, On Your Wrist.
The "BMW M MOTORSPORT COLLECTION"

Fossil has released the "BMW M MOTORSPORT COLLECTION," which reflects the sports spirit, innovation, and originality of premium car manufacturer BMW throughout. It is now available on ZOZOTOWN and Amazon.co.jp.

Text by Sayaka Ozaki

Reflecting BMW's Originality and Innovation

The "BMW M MOTORSPORT COLLECTION" watch collection, inheriting the sports spirit, innovation, and originality of the world-leading premium car manufacturer BMW, has arrived. Inspired by the performance and unique attention to detail of the BMW brand, which has a history of crafting racing cars, this collection combines versatility for everyday wear with sophisticated design. While featuring the brand's iconic emblem as an accent, the case design incorporates details that evoke aerodynamic performance.

The "BMW 2000" is an iconic chronograph model with M-colored tri-stripes and a silicone strap featuring a tread pattern. Elements of BMW M MOTORSPORT can be felt throughout, from the tread-pattern bezel and accent colors to the dashboard-like leather-finished dial.

The "BMW 1000" features the BMW M MOTORSPORT logo at 12 o'clock on the dial and on the silicone strap, along with M-colored tri-stripes on the second hand and at the 6 o'clock position, and wheel motifs as accents on the indices. The "BMW 2001" is a chronograph with a tachymeter. The leather-finished dial, reminiscent of a car's dashboard, also features M-colored tri-stripes.

This racing-style collection is packed with elements that will excite BMW M MOTORSPORT fans, and with its powerful statement combining sporty design and mixed materials, it is sure to leave a strong impression both on and off the track.