Watch & Jewelry
January 22, 2015
RADO | The World's Thinnest Watch at 5mm! Introducing the Rado True Thinline Collection
RADO
The World's Thinnest Ceramic Watch at 5mm!
Introducing the Rado True Thinline Collection
Unveiled at Baselworld 2011, the international watch and jewelry trade show held in spring, the "Rado True Thinline" generated considerable buzz. This new model, embodying Rado's technological prowess and sophisticated design with a mere 5mm thickness, will finally go on sale starting Saturday, August 20th.
By Tomomi Yanaka
Mastering Technology for Elevated, Minimalist Design
Rado has consistently pushed the boundaries of watchmaking through cutting-edge development. This time, the pioneer of high-tech ceramics has introduced a new collection that shatters conventional norms with a case thickness of just 5mm, and an astonishing 4.9mm for women's models. The case is crafted from high-tech ceramic, known for its exceptional hardness and scratch resistance. To achieve this remarkable thinness, Rado has concentrated its technological expertise, developing a movement that is only 1mm thick. Furthermore, the bracelet utilizes hypoallergenic rubber, and its simple form, complementing the slim case, creates a beautifully integrated aesthetic. This watch emerges as a leader in the resurgence of slim timepieces in recent years.
The collection features three captivating series: the quintessential and refined "Rado True Thinline" with its rose gold details and elegant domed sapphire crystal; the "Rado True Thinline Jubilee," distinguished by its diamond-set indices; and the "Rado True Thinline Automatic," showcasing masterful craftsmanship with its automatic movement housed within a slender structure.
All models are available in two colors: black and white. The "Rado True Thinline" and "Rado True Thinline Jubilee" come in both L and S sizes, resulting in a total of 10 models.
Thanks to technological advancements, the watches are exceptionally thin and light, offering unparalleled comfort. Incorporating the latest technology and a focus on slimness has resulted in a simple yet profound beauty. It is no exaggeration to call this a masterpiece of high design.
Swatch Group Japan / Rado Division
Tel. +81-3-6254-7330


