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January 18, 2016
EAT | bebemeshi, a baby food brand designed to bring smiles to the whole family, makes its debut.
bebemeshi | Bebemeshi
Introducing Bebemeshi: A Baby Food Brand That Brings Smiles to the Whole Family
For busy dads and moms who want to make nutritious homemade baby food every day, the baby food brand “bebemeshi” debuts on January 27th (Wednesday). It takes on all the preparation, supporting your baby food journey.
Text by KUROMIYA Yuzu
Simply Place Vacuum-Sealed Ingredients in Hot Water. Easy and Packed with Nutrition.
As the saying goes, “What you eat becomes your body.” Baby food is crucial, as it’s the first food your baby tastes, shaping their enjoyment of food, deliciousness, and palate. Many mothers wish they could make homemade baby food for their beloved child every day, but find it a bit challenging with the demands of daily life. This is where the “Home Meal Set” from baby food brand bebemeshi comes in. It delivers pre-prepped ingredients and broths (sauces) that have completed all the time-consuming initial preparation for making baby food, each in separate vacuum-sealed packs.
Each meal is perfectly portioned and balanced with the carbohydrates, fats, proteins, vitamins, and minerals your baby needs daily, supervised by a registered dietitian. You won’t have to worry about choosing recipes or having leftover ingredients; you can always serve your baby delicious baby food.
The logo, inspired by a bib, is designed by illustrator Shogo Sekine.
What’s more, the ingredients are adjusted in softness and size according to age, such as for 9-11 months, 11-12 months, and 13-15 months.
Because baby food has little seasoning, we value the natural taste of the ingredients, carefully selecting their origins. Vegetables are primarily sourced from organic, pesticide-free, low-pesticide, and chemical-fertilizer-free cultivation in Aya Town, Miyazaki Prefecture. For fish, we mainly use natural white fish caught in the Seto Inland Sea from Imabari City, Ehime Prefecture. It is free from the 7 major allergens. We use cooking methods that preserve the characteristics of the ingredients, allowing you to savor their natural flavors and aromas. Rapid freezing after vacuum-sealing also ensures long-lasting freshness.
Preparation is simple: just place the vacuum-sealed pack in boiling water. Then, simply empty the contents into a bowl and mix. This ease of preparation is a boon not only for moms and dads but also for grandmothers and babysitters looking after children. It also makes a wonderful gift for baby showers, half-birthday celebrations, or for parents working hard at raising their children.
“bebemeshi” Menu
5-6 Months Baby Food Starter Set ¥2,200 (excl. tax)
7-8 Months, 9-10 Months, 11-12 Months: ¥620 (excl. tax) per meal
Home Meal Trial Set (6 meals): ¥3,100 (excl. tax) each
Individual Ingredient Sets for Each Age: From ¥420 (excl. tax)
*Separate shipping fees may apply depending on the product.
Inquiries
ASSOLATO
0120-047-205
www.bebemeshi.jp