Photographed by Kevin Sinclair, this campaign stars Irene Hiemstra, known for her signature icy blonde hair. The dynamic poses, reminiscent of a fighting stance, are a key feature. Her invincible aura perfectly captures the mood of the contemporary and defiant collection. Hair and makeup were handled by Valery Gherman.

For Spring/Summer 2014, industrial elements such as metal eyelets, metal plates, zippers, and hardware are combined with light, soft fabrics like silk crepe de chine, silk georgette, and cotton poplin, expressing the duality of strength and fragility. A characteristic feature is the evolved use of iconic leather. Furthermore, the denim pieces are finished with handcrafted touches, imbuing them with refined craftsmanship.