FASHION /
WOMEN
January 30, 2015
FENDI | A Summer Love Story, Imagined by Karl Lagerfeld? Short Film "Peplum People"
A Short Film by Karl Lagerfeld
"The Little Black Dress" Released!
Fendi Spring/Summer 2013 WomenswearDuring the advertising campaign shoot for the Fendi 2013 Spring/Summer Womenswear collection, Creative Director Karl Lagerfeld produced a short film, which has now been released on Fendi's official website (http://www.fendi.com/jp).
Text by FUJITA Mayu (OPENERS)
A Summer Romance, Stylishly Depicted by Karl Lagerfeld!?
The summer breeze rustling through Mediterranean trees, playful moments by the pool... Set to a tribal music soundtrack, Karl Lagerfeld conjures the liberating feeling of a summer vacation, a surge of the joy of living from within.
Against the backdrop of Rome's heritage, the roots of Fendi, four models—Knetti Nesser, Saskia de Brauw, Joseph Dolce, and Willy Cartier—act out the beginning of a summer romance. A handsome boy appears before two girls enjoying their vacation, hinting at romance. Then, a dinner date! The story is a cute portrayal of the exhilaration and playful mood unique to summer.

What truly accentuates the story is the presence ofthe latest Fendi Spring/Summer 2013 looksKey looks, such as structured shirt dresses reminiscent of Cubism and Bauhaus design, soft-toned summer fur coats, and the dazzling sequined dress that closed the collection show, vividly color the narrative. Check out Karl's depiction of a summer romance (!?), which is fashionable and stylish yet somehow endearing, on the Fendi official website (http://www.fendi.com/jp).
Fendi Japan
Tel. 03-5414-6762
http://www.fendi.com/jp