Fendi Launches Personalized Service for Men's Belts

FENDI

180 Possibilities. Enjoy the Pleasure of Crafting Your Own Belt at the "Belt Bar"

Fendi offers the "Belt Bar," a personalization service for men's belts. You can create a personalized belt by combining buckles and belt straps. This service is available exclusively at Fendi Ginza, Fendi Osaka, and the official online store.

Text by Kosaku Waseda (OPENERS)

Exclusive Service at Fendi Ginza, Fendi Osaka, and the Official Online Store

Fendi offers the "Belt Bar," a personalization service for men's belts. Choose from a wide array of combinations to craft your own special belt.

Freely combine the belt straps with interchangeable FF logo buckles. From chic designs to playful styles, the possibilities are endless.

Fendi Launches Personalized Service for Men's Belts | FENDI

Including reversible options, there are 180 possible combinations. You can choose from 8 types of buckles, including champagne gold metal black ruthenium, rainbow palladium, and 3D black print, and a total of 9 types including the online-exclusive black and yellow gradient metal.

The 19cm long belt straps come in 14 types, ranging from calf leather in various colors like brown, black, yellow, and red, to rare exotic leathers such as elaphe, python, ostrich, and caiman. Six of these are reversible.

This service combines Fendi's unique craftsmanship with the freedom of personal choice. The joy of deliberating over the many options is part of the fashion experience.

Belt Bar