Onitsuka Tiger and shu uemura Collaborate | Onitsuka Tiger × shu uemura

Onitsuka Tiger x shu uemura | Onitsuka Tiger × shu uemura

Inspired by Cosmetics
Releasing a Collaboration Sneaker

A special collaboration sneaker from "Onitsuka Tiger" and "shu uemura" is set to be released. The design, clad in vivid "Tokyo Red," creates a stylish pair with an urban sporty feel. The release date is scheduled for Friday, May 1, 2020.

Text by Kosaku Waseda (OPENERS)

Collaboration Realized Between Japanese Global Brands

Onitsuka Tiger, a Japanese fashion brand that offers collections blending fashion and sports, heritage and innovation, and shu uemura, which proposes "individual beauty" that enables everyone to express themselves, particularly millennials.

A collaboration between two leading Japanese global brands has now been realized, with a special model of the new "DELEGATION EX™" sneakers featuring unique details.

The materials used are glossy enamel, reminiscent of cosmetics, and matte smooth calfskin of a different texture. The color adopted is a vivid "Tokyo Red."

The brand logos are placed on both ends of the tonally unified shoelaces, indicating that this is a special item born from a collaboration.

The voluminous midsole uses FLYTEFOAM™ Propel, a sponge material with excellent resilience, to achieve a comfortable fit.

In addition, five types of cosmetics and 11 items, characterized by their vivid color variations, will also be available.

With its active and urban sporty look, this model seems to be an item that allows one to truly express "individual beauty" in the bustling city, filled with people and things.

DELEGATION EX™ Collaboration Model (Unisex)
Release Date | Scheduled for Friday, May 1, 2020
Retailers | Select stores in Japan and overseas, and e-commerce sites
Price | ¥17,000

Inquiries

Onitsuka Tiger Japan Customer Service
Tel. 0120-504-630