FASHION /
NEWS
January 19, 2015
ESTNATION | "diadora HERITAGE" Pop-Up Store Opens
ESTNATION | ESTNATION
ESTNATION Roppongi Hills Store Also Hosts "ALEXANDER OLCH" Trunk Show
"diadora HERITAGE" Pop-Up Store Opens
ESTNATION Roppongi Hills Store and ESTNATION Yurakucho Store are holding their first-ever "DIADORA HERITAGE" pop-up stores, featuring models and colors not usually carried. Additionally, the ESTNATION Roppongi Hills Store is hosting an "ALEXANDER OLCH" trunk show.
Text by KAJII Makoto (OPENERS)
A Rare Opportunity to Experience the Heritage of "DIADORA"
Founded in 1948 as a manufacturer of mountaineering boots, "DIADORA" later distinguished itself in sports footwear for soccer and tennis. The "DIADORA HERITAGE" collection, launched in the 21st century, literally revives Diadora's legacy for the modern era. Its exquisite blend of modern and classic styles has garnered immense support from Italy's most stylish individuals.
The highlight of ESTNATION's pop-up store is the newly announced capsule collection, "THE COACH." This collection comprises jackets, sweatshirts, T-shirts, and duffel bags, inspired by coaches worldwide to create a total look. While the base item silhouettes remain consistent, two lines are available, featuring different textiles and finishes. Purchases made during the event will receive a special gift.
"Diadora HERITAGE" POP-UP STORE
Running until Monday, November 18, 2013
ESTNATION Roppongi Hills Store 1F
Thursday, November 21 - Sunday, December 1
ESTNATION Yurakucho Store 1F
diadora HERITAGE
http://www.diadoraheritage.jp
"ALEXANDER OLCH" Trunk Show Features Custom Pajamas
Founded by Harvard graduate and film director Alexander Olch, the NY-based "Alexander Olch" collection crafts ties by skillfully combining the finest materials and patterns—such as silk, cashmere, wool, and cotton—in a handmade process. Its appeal lies in designs that are both traditional and original, a perfect fusion of time-honored craftsmanship and contemporary sensibility.
The current trunk show offers items not typically ordered by ESTNATION, and also accepts custom orders for pajamas from the Spring/Summer 2014 collection.
"ALEXANDER OLCH" TRUNK SHOW
Running until Monday, November 18, 2013
ESTNATION Roppongi Hills Store 1F
Inquiries
ESTNATION Call Center
Tel. 03-5159-7800 (11:00–21:00)
http://www.estnation.co.jp



