FASHION /
NEWS
July 28, 2015
BEAUTIFUL PEOPLE Aoyama Store Hosts Three-Day Limited "Men's Fair"
beautiful people
beautiful people Aoyama Store Transforms into a Men's Shop This Spring!
Three-Day Limited "Men's Fair" Held
The "beautiful people Aoyama Store," which normally sells only women's items, will open as a men's shop for three days from Friday, March 15th to Sunday, March 17th. During this period, pre-orders for the mod coat and army pants shown above left will be accepted, and the first customers to purchase items will receive the logo tote bag shown above right as a gift.
Text by KAJII Makoto (OPENERS)
Enjoy This Season's Theme: "EDOMAE TRAD"!
A refined take on Tora-san from the film "Tora-san, His Go-Home" focused on "EDOMAE TRAD" (Edomae Trad) and generated significant buzz when models in Tora-san-inspired looks appeared on the runway.beautiful people Spring/Summer 2013 CollectionThe brand's signature trad style is blended with Japanese aesthetics to create fresh styling.
At this Men's Fair, pre-orders will be accepted for patchwork mod coats and patchwork army pants (the patchwork fabric patterns differ between the items), created by combining four different colored fabrics. The material is silk cotton, offering an elegant sheen, and both the jacket and pants are single-layered, emphasizing a lightness perfect for spring. The patchwork mod coat is priced at ¥59,850 (S/M), and the patchwork army pants at ¥33,600 (S/L) (Note: The color appearance may differ in the actual product for both).
Additionally, the tote bag, a gift for the first customers, is a two-way tote that can be worn over the shoulder or crossbody, featuring an internal divider pocket (W43×H32×D11cm). It's designed for a rugged, hard-wearing use.
Incorporate beautiful people's "Edomae style" into your wardrobe and enjoy a chic, stylish coordination.
beautiful people Aoyama Store
3-16-6 Minamiaoyama, Minato-ku, Tokyo
Tel. 03-6447-1869
Business Hours | 12:00 - 20:00
http://www.beautiful-people.jp/