NIKE | Collaboration with British Woolen Mill Fox Brothers!
FASHION / MEN
January 16, 2015

NIKE | Collaboration with British Woolen Mill Fox Brothers!


NIKE


Updating the "Nike Destroyer Jacket" and "Nike Air Magma"


Birth of the NIKE and FOX BROTHERS Collection



For nearly 250 years, FOX BROTHERS, a leader in the British textile industry, has supplied fine wool fabrics to London's Savile Row. Once called rebels for inventing flannel, their textiles have now been adopted by Nike. This collection elevates Nike's most classic sportswear silhouettes into timeless, standard masterpieces.

Text by KAJII Makoto (OPENERS)






Nike Evolves Through Collaborations with Innovators






Fox Brothers, a historic British brand whose fabrics have become the standard for traditional suiting, partnered with Nike. For the "NIKE and FOX BROTHERS collection," Nike's designers delved into the brand's extensive archives. By utilizing Fox Brothers' wool and traditional tailoring fabrics, they successfully updated the "Nike Destroyer Jacket," an iconic symbol of collegiate sports, and the top-tier "Nike Air Magma."


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The body of the Nike Destroyer Jacket uses Fox Brothers wool, with supple leather for the sleeves. The Nike Air Magma features refined, solid-colored materials on the heel, midfoot, and strap, complemented by leather on the toe and vamp. Leather laces and a Fox Brothers logo on the sockliner underscore the shoe's distinguished heritage.

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Fox Brothers has always been an innovator, notably developing khaki, which significantly impacted menswear and military uniforms. This collection showcases the compelling evolution of Nike, crafted with their textiles.



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