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January 28, 2015
ESTNATION | "Seagreen" Pop-Up Store, the Epitome of Adult American Casual, Arrives
Introducing the Latest "Adult American Casual" Collection
Seagreen Pop-Up Store Opens
The brand "Seagreen," which made a striking debut last autumn and winter in Los Angeles, Milan, and Tokyo, now arrives at Estnation's Nagoya, Yurakucho, and Roppongi Hills stores as a limited-time pop-up, showcasing its latest collection.
Text by KAJII Makoto (OPENERS)
Active & Relaxed Resort Style: The Epitome of Now!
Seagreen is a buzzed-about brand that proposes a new take on adult American casual wear, drawing inspiration from keywords like surf, trekking, and Native American culture, infused with a European sensibility, and realized through slim sizing and sophisticated vintage processing.
The pop-up stores at Estnation will feature an extensive lineup, including items not typically carried. The brand's world will be further expanded and presented.
The coordination on the upper left features faded parkas exuding adult allure, paired with shorts for an active look. This season's trend is to add sophistication through accessories to sporty items.
Meanwhile, the outfit in the upper center completes a resort style with a striking color contrast, pairing boldly patterned shorts with a plain, high-quality knit. This relaxed vibe is key for the current season.
During this pop-up store period, customers who purchase "Seagreen" items will receive a special mug as a gift (limited quantity).
Seagreen Pop-Up Store
Saturday, April 27, 2013 – Thursday, May 9
Estnation Nagoya Store
Thursday, May 2, 2013 – Tuesday, May 14
Estnation Yurakucho Store 1F / Roppongi Hills Store 1F
Estnation
Tel. 03-5159-7800 (Call Center 11:00–21:00)
Estnation Nagoya Store
Tel. 052-238-3758
http://www.estnation.co.jp/


