FASHION /
MEN
February 2, 2015
ESTNATION | Limited edition items to celebrate the 10th anniversary of ESTNATION Roppongi Hills store
Joji Kobayashi, Buyer, Men's Division II, ESTNATION
Limited Items Celebrating the 10th Anniversary of the Roppongi Hills Store
This Spring/Summer's theme is "Color Under The Sun"──Vibrant colors that suit the dazzling sunlight reminiscent of the southern Italian resort towns of Capri and Taormina, colors that lift the spirits and brighten the mood. ESTNATION Roppongi Hills store celebrates its 10th anniversary this season, a time to enjoy an abundance of energetic color variations. Starting April 23rd (Tuesday), to commemorate the 10th anniversary, a host of international brands are releasing exclusive items for ESTNATION. This is not to be missed!
Text by KAJII Makoto (OPENERS)Photographs by HARA Emiko
A Complete Showcase of ESTNATION's Limited Edition Items of Gratitude!
Joji Kobayashi, the buyer for the Men's Division II who planned this 10th-anniversary limited collection, is in his 10th year with the company. "This store has grown step-by-step with my career, from the opening of the Roppongi Hills store to the expansion of the men's floor due to the premium denim boom, so I'm genuinely happy about the 10th anniversary and put a lot of effort into this project. The Roppongi Hills store carries many collection brands, making special orders difficult, but this time we specifically requested them for ESTNATION," he says.
He adds, "Beyond what's introduced here, we have a wide range of limited items from collection brands to classic brands, so please visit us. We always strive for fresh selections, reading the trends of the times and incorporating, for example, domestic brands. We aim to propose interesting items that fit the times for the next 10 years as well. Please look forward to it." A Complete Showcase of ESTNATION's Limited Edition Items of Gratitude!
LIMITED ITEMS | AG
Authentically and beautifully expressing the "10 years of wear"加工
"To celebrate the 10th anniversary of the Roppongi Hills store, AG, a highly popular brand, is releasing two models with processing that realistically simulates 10 years of wear, specified from the fabric to the details. For the jeans, the slim-straight model '50's Tambourine,' which fits Japanese physiques, features a yellowish, heavily used look with added gold mending. The buttons are silver-coated, and the back stitching is a vibrant gold. The denim shorts are a cut-off version of the '50's Tambourine' just above the knee, with tonal white stitching and gold for the back stitching only. They are made with stretch fabric for comfort."
Jeans ¥44,100, Denim Shorts ¥24,150 (Both from AG / ESTNATION)
LIMITED ITEMS | KRIS VAN ASSCHE
A New Design Prepared by Kris
"The shirts and T-shirts, designed in Kris Van Assche's signature style, are exclusive designs for ESTNATION. When I told Kris I wanted to collaborate for the 10th anniversary, he specially prepared this layered design. It's a shirt with T-shirt sleeves layered onto the shirt body, and a T-shirt with shirt sleeves layered onto the T-shirt body. When I first saw the design sketch, I thought it was an interesting new approach. They have a basic slim silhouette that fits well with jackets, and the details have Kris's signature twist, making them a perfect match for ESTNATION. Rolling up the sleeves reveals another new expression."
Shirt ¥39,900, T-shirt ¥39,900 (Both from Kris Van Assche / ESTNATION)
LIMITED ITEMS | MONCLER GRENOBLE
A T-shirt in a Theme Color I Fell in Love with at First Sight at the Show
"Moncler Grenoble, launched in 2010, surprises buyers every season with its material proposals. When I saw this T-shirt with its vibrant red color and patchwork resembling a national flag at the trade show, I immediately thought of this season's Spring/Summer theme, 'Color Under The Sun.' I negotiated on the spot to have this color sold exclusively at ESTNATION, and it's now available as an ESTNATION limited color. We've carried Moncler Grenoble since its launch, and it's highly recognized by our customers. We also offer other active and eye-catching items like nylon blousons with national flags prominently displayed, and shorts with national flag motifs or gingham checks."
T-shirt ¥47,250 (Moncler Grenoble / ESTNATION)
LIMITED ITEMS | NEIL BARRETT
An Adult Mickey That Roppongi Hills Store Customers Will Love
"Neil Barrett's popular Disney collaboration, released every season, adds a playful touch unique to collection brands. For this T-shirt, which is usually a crew neck, we changed it to a V-neck for ESTNATION and added a layered design twist to the neckline and cuffs. It features an adult Mickey Mouse with the appealing double name of NEIL BARRETT x Disney. At the Roppongi Hills store, Neil Barrett jackets are particularly popular, so this T-shirt, which looks simple but has playful details, pairs exquisitely with black or gray jackets."
T-shirt ¥23,100 (Neil Barrett / ESTNATION) ©Disney
LIMITED ITEMS | DRIES VAN NOTEN
I Fell in Love with This Bag the Moment I Saw It
"I found this croc-embossed tote bag in an exclusive ESTNATION color at the Dries Van Noten showroom and immediately pointed it out, saying 'This is it!' The body is black, the handles are dark brown, and the interior features the season's iconic camouflage pattern. It's a sophisticated and alluring tote that's also easy to use casually. Dries Van Noten also offers excellent camouflage items, so you can enjoy coordinating them with this bag."
Bag (W38×H40×D12cm) ¥78,750 (Dries Van Noten / ESTNATION)
Messages from designers for the 10th anniversary of ESTNATION Roppongi Hills store. They will be displayed in the store from April 23rd (Tuesday).
ESTNATION Roppongi Hills Store
6-10-2 Roppongi, Minato-ku, Tokyo
Roppongi Hills, Hillside Keyakizaka Complex 1F/2F
Tel. +81-3-5159-7800 (Main)
Hours: 11:00–21:00, Irregular holidays
ESTNATION
Tel. +81-3-5159-7800 (Call Center 11:00–21:00)
http://www.estnation.co.jp