"The characteristic feature is how the rugged texture of indigo materials has evolved into a soft, delicate feel, incorporated into refined items like tailored jackets and dress shirts. The trend is shifting from the loose, relaxed silhouettes of the West Coast to more sophisticated, sharp lines. The most talked-about area is Brooklyn, a popular new cultural hub in NY. We focused on the style of men who live and play vibrantly in this creative city, where young musicians and artists have moved into former warehouses, creating a scene of trendy shops and cafes," says Mr. Tokura.

"The main look features an indigo shirt as a key item, paired with a tie, a tailored jacket, and dress chinos for the bottoms. The key color is, of course, indigo blue. As an accent color, we've added crimson red, reminiscent of Brooklyn's brick buildings," he explains, describing the styling concept.

7F | ABAHOUSE LASTWORD
A Versatile Denim 3-Piece Suit: A Must-Buy

This denim 3-piece suit in blue x gray chambray, from "Licenci of Mine," an elegant and modern brand derived from ABAHOUSE, is highly appealing. Its mature sheen and premium fabric allow for versatile styling, both as separates and as a set. The shell pin badge included with the jacket is handmade in the Philippines. The blue fabric with white accents perfectly matches the season. The shirt, a collaboration with Anglaise, known for its high-quality, refined shirts, is a denim-style chambray using a fabric named "denim."
Jacket ¥37,800, Vest ¥18,900, Shirt ¥17,850, Pants ¥17,850 (all ABAHOUSE LASTWORD)

6F | THEORY
Functional Style Perfect for Commuting by Bike

The jacket is made from a material suitable for early summer, offering a clean look like a blazer. The clean indigo shirt is a basic button-down, perfect for creating a stylish outfit with the jacket. The denim pants feature a minimalist design without rivets. THEORY's comfort ensures a stress-free experience, even when using a bike as a convenient mode of transport, much like a New Yorker. These subtly trendy items allow you to express your personal style.
Jacket ¥48,300, Shirt ¥19,950, Pants ¥25,200 (all THEORY)

TREND | Indigo Shirts
A Variety of Shades and Designs, Reflecting Each Brand

The indigo shirt from NEW YORKER BY KEITA MARUYAMA on the 5th floor features a unique design with a round collar, a clerical style, and a camouflage dungaree with garment washing. The dungaree shirt from NARA CAMICIE UOMO on the 6th floor offers a moderately casual feel and a slim silhouette due to pattern switching, with orange buttons adding a distinctly casual touch. The indigo shirt from KENT & CURWEN on the 5th floor is a special order for Hankyu, a high-collar indigo wash button-down shirt with a pre-washed bleach finish, showcasing attention to detail.
Back: Indigo Shirt ¥18,900 (NEW YORKER BY KEITA MARUYAMA), Front: Dungaree Shirt ¥18,900 (NARA CAMICIE UOMO)

GOODS | Indigo Style
Enjoy "Indigothic" with More Individuality

In the men's underwear section on the B1 floor, Hankyu offers exclusive denim-style boxer briefs with patterns and colors reminiscent of denim shirts. These add a playful touch to adult styling. For short socks, essential with sneakers, Hankyu presents new exclusive designs featuring navy with natural heathered patterns. The linen blend offers a crisp feel, perfect for the upcoming season. Additionally, from GALLERIANT in the 1st-floor bag section, there are bags made of goat leather with a unique handle attachment designed for even weight distribution. To highlight the distinctive leather quality, the bag body is unlined, offering a soft, hand-conforming texture that builds character with use. A pouch for use as a bag-in-bag is also included.
Boxer Briefs ¥2,415 each (Scheduled to arrive early April)

6F | SURF CAFE BROOKLYN ROASTING COMPANY
Focus on the NY Style of "Discussing Coffee Like Wine"!

Surf Cafe Brooklyn Roasting Company uses coffee beans sourced from Brooklyn roasters and is committed to hand-drip extraction. This lifestyle shop with an attached cafe is sparking the "Third Wave Coffee" movement, encouraging people to savor coffee as a "luxury item," with a focus on vintage roasting machines and espresso makers.
During Safari Week, from Wednesday, March 27th to Tuesday, April 9th, a special menu item, "Red Eye," will be available. This potent coffee concoction, an espresso added to NY-style drip coffee, is a popular choice in NY for its strong coffee flavor. Enjoy this limited-time coffee alongside bagels from the NY bagel specialty store, "B.ricci."

1F | LEVI'S EVENT
Experience the Reimagined 501 in 2013

From Wednesday, March 27th to Tuesday, April 2nd, the 1st-floor event space will host a "501 Gallery" showcasing the world of "MUSEUM" as part of "Evolving Indigo History" by Levi's.

The collection features the "LEVI'S ORIGINAL 501 FIT" made with 12.5-ounce Cone Mills denim, as well as the "1947 501 Jeans," a straight-leg jean with a slightly slimmer, straighter silhouette that marked Levi's return to its original design after wartime restrictions. Also on display is the "Tack Slim" from Levi’s Made & Crafted, the slimmest fit denim pant in their lineup. A curated selection of denim awaits.
This experiential exhibit, expressing the evolution of the 501 through a photo gallery and product display, is a must-see not only for Levi's fans but for anyone interested in the history of denim.

1F | INDIGOTHIC LIMITED-TIME SHOP
Find Your Favorite Indigo Shirt

The second event in the 1st-floor event space, running from Wednesday, April 3rd to Tuesday, April 9th, will highlight indigo shirts, a key trend material this season. This limited-time shop will showcase indigo materials that have evolved from a rugged impression to a refined, delicate texture, presented in urban styles. You can discover Hankyu Men's exclusive shirts, including Anglaise's limited edition for Hankyu Men's and J. Press's dressy indigo shirts. Additionally, fresh indigo items from Hitoyoshi, The Tie, and more will be available.
Top: Indigo Shirt ¥16,800 (J. Press), Bottom: Indigo Shirt ¥17,850 (Anglaise)