DESIGN /
INTERIOR
August 7, 2015
LETTI & CO.: A Bed Where a "Culture of Sleep" Thrives, Crafted by a Sister Brand of Gervasoni
LETTI & CO.
Beds and Bedroom Proposals by Paola Navone
LETTI & CO.: Where a Culture of Quality Sleep Resides
LETTI & CO., a sister brand to Italy's long-established interior brand GERVASONI, which proposes a "culture of sleep" centered around beds, has made its debut in Japan. The brand offers a lineup of beds whose sizes and colors can be customized to suit the bedroom environment, along with a rich selection of bedroom interiors for a total coordinated look, creating bedrooms that lead to blissful moments.
Text by TSUCHIYA Motohiro (OPENERS)
A Sister Brand of GERVASONI Making Its Japan Debut
LETTI & CO., a globally popular sister brand of GERVASONI, is now available in Japan. This bed brand, featuring unique and high-quality items curated by Paola Navone, GERVASONI's art director, is launching for the first time in the country. The lineup is dedicated to the "culture of sleep," embodying various forms of rest as envisioned by Navone.
The beds, poetic yet practical, offering a familiar yet fresh aesthetic, are born from Navone's experience and are rich in creative design conducive to blissful sleep.
Examining the bed's details reveals the use of exquisite, high-quality fabrics, including the textures of natural linen and velvet.
A Limited-Time Pop-Up Store at The Conran Shop
A key feature of LETTI & CO. beds is their complete customizability. Customers can select the basic frame and size, then choose from slatted bases, mattresses, and bedding to their preference. Furthermore, to ensure the customized bed creates the ultimate resting space, the bedroom can be coordinated with a range of side tables, nightstands, chairs, and dressers.
The bedroom should be a place for quiet relaxation, for reading, meditating, or dreaming, a personal sanctuary for rest and rejuvenation. It is precisely for this reason that one should meticulously select beds, bedding, and interior furnishings. With LETTI & CO.'s proposed bedroom, one can achieve a blissful space that aligns with their personality and lifestyle.
Additionally, for approximately one month starting August 1st (Saturday), limited-time stores will be held at The Conran Shop Shinjuku and The Conran Shop Marunouchi. This is an opportunity to experience the "culture of sleep" that has just arrived in Japan. If you're struggling with restless summer nights, why not visit to discover more comfortable sleep?
LETTI & CO. Limited-Time Store
Period | Saturday, August 1 - Sunday, August 30, 2015
The Conran Shop Shinjuku
Opening Hours | 11:00 - 19:00
3F, Shinjuku Park Tower, 3-7-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo
Tel. 03-5322-6600
The Conran Shop Marunouchi
Opening Hours | 11:00 - 21:00
*Sundays and public holidays: 11:00 - 20:00
2F, Marunouchi Building, 2-4-1 Marunouchi, Chiyoda-ku, Tokyo
Tel. 03-5288-6600
Inquiries
GERVASONI JAPAN
Tel. 03-6427-5369
http://gervasoni.jp/