Porsche NOW Tokyo Pop-Up Store Opens | Porsche

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Pop-Up Store "Porsche NOW Tokyo" Opens

Porsche Japan will open its first pop-up store in Japan, "Porsche NOW Tokyo," for a limited time from Thursday, July 9, 2020, to Tuesday, August 31, 2021, at TOBU ARIAKE FIELD.

Text by YANAKA Tomomi

Featuring Porsche's First All-Electric Sports Car, the Taycan, and More

This pop-up store marks the first adoption of "Porsche NOW," Porsche's global limited-time sales concept. Porsche utilizes "Porsche NOW" as a hub to introduce the brand to a wide audience, including those who have had little prior contact with Porsche, opening pop-up stores worldwide in high-traffic city centers and shopping malls.

The store features an open and modern layout with extensive use of glass, creating a casual and relaxed atmosphere. Upon opening, three vehicles will be on display, including the Taycan, Porsche's first all-electric sports car, in the deck area and inside the store. Additionally, Porsche Turbo Charging Stations, boasting an output of 150kW, are planned for installation in Tokyo, Nagoya, and Osaka.

Inside the store, a VR experience space for Porsche models will be available, and for the first time in Japan, "Porsche Pro" specialists will be on hand to answer any inquiries about Porsche.

The store will be open to the public from Friday, July 10. For the time being, entry restrictions will be in place as a measure to prevent the spread of COVID-19.

Porsche NOW Tokyo
Period: Thursday, July 9, 2020 – Tuesday, August 31, 2021*Open to the public from Friday, July 10
Opening Hours: 11:00 – 20:00
Address: 1-3-25 Ariake, Koto-ku, Tokyo
Tel. 03-5962-4676

Inquiries

Porsche Customer Care Center
Tel. 0120-846-911
https://www.porsche.com/japan/jp/