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Toyota Avensis: A European Lifestyle

CAR / FEATURES

May 21, 2015

Toyota Avensis: A European Lifestyle

Toyota Avensis: A European Lifestyle

Feature: A Wagon for Enjoying a Rich Daily Life, Embraced by European Air

A car that evokes the essence of Europe has arrived. The Toyota Avensis, produced at Toyota Motor Manufacturing (UK) Ltd. and cherished across Europe, is Toyota's flagship car on the continent. Its driving performance has been honed on the autobahns and winding roads, and Toyota's latest engine, transmission, and safety technologies are poured into its design. What are the quality and unique character of the Avensis, loved in Europe, a continent rich in automotive culture? Two individuals, who deeply appreciate both European and Japanese culture and lead their own distinct lifestyles, experienced the charm of the Avensis.

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CHAPTER 1: Toyota Avensis
The Avensis's Driving Performance, Forged in Europe
The Avensis's primary distinction is the quality of its drive, felt from the moment you open the door. Its highly rigid body and suspension, meticulously engineered in Europe, combined with Toyota's sophisticated control systems, deliver a driving experience that is powerful, substantial, smooth, and reassuring. We explore the secrets behind the Avensis's drive – a car that embodies the new face of the station wagon, having earned approval in Europe and cleared Toyota's stringent quality standards.

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CHAPTER 2: Toyota Avensis
Design and Practicality to Enhance Daily Life
Another significant appeal of the Avensis lies in its masterful fusion of design and utility. The sculpted lines flow from the front fenders to the roofline. While possessing a refined form, it offers ample interior and cargo space, perfectly suited for a holiday getaway. We examine why Europeans, with their demanding standards for both beauty and practicality, have embraced the Avensis.

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CHAPTER 3: Peter Barakan (Music Critic / Radio DJ) × Toyota Avensis
The Conditions for a Truly Quality Space
Peter Barakan, a music critic born in London, was involved in the international success of YMO after moving to Japan. For him, who uses his car daily as transportation to the studio and as a listening room for selecting music, we asked him to share his thoughts on a car's interior space as a provider of quality time. We also requested his selection of music that enhances a comfortable drive.

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CHAPTER 4: Michiko Fujiwara (Hair & Makeup Artist) × Toyota Avensis
Enriching Time for Maintaining Beauty
Michiko Fujiwara, Japan's leading hair and makeup artist, is also known as a beauty icon. We asked her about how she maintains her beauty and what kind of daily life contributes to both external and internal radiance. She also shared her recommended spots, perfect for visiting in the Avensis, that enhance both mind and body.