Feature | The BMW i Series Finally Launches | BMW
CAR / FEATURES
April 3, 2015

Feature | The BMW i Series Finally Launches | BMW


BMW i | BMW i


Feature | The BMW i Series: Finally Launched



BMWIntroducing "BMW i," a new sub-brand from BMW dedicated to developing and producing sustainable, next-generation mobility solutions. The "BMW i3," a compact car, marks the company's first mass-produced electric vehicle. Alongside it is the "BMW i8," a plug-in hybrid sports car boasting specifications worthy of a pure sports car. This is a special feature on the "BMW i" series, chronicling the journey from the announcement of each concept to their present forms.














BMW Unveils Details of Two New Models

BMW launched "BMW i" in February of this year. At the same time, the electric vehicle "i3" and the plug-in hybrid "i8" were announced under the "BMW i" banner. Both models have now been revealed.