The Appeal of Oil Beauty: Cultivating Health and Radiance from Within (4/Final)
Beauty
March 12, 2015

The Appeal of Oil Beauty: Cultivating Health and Radiance from Within (4/Final)


Approaching 7 Beauty Points


The Appeal of Oil Beauty: Cultivating Inner Health and Radiance (Part 4, Final)


The "SEVEN FLOW" series from a natural skincare brand, designed to support the creation of healthy, radiant skin from within, offers the allure of high efficacy through simple steps. However, behind these easy steps lies a story that was far from simple.
In this final installment, we hear about the development process and the dedication poured into the series.


Narrated by Hiromi KobayashiWritten by Harumi SomeyaPhotographed by Kaoru Kitahara




rumors | To the online store


“Something that yields similar results for everyone, with simple steps…”


Before developing the "SEVEN FLOW" series, my first thought was to create something that could deliver similar results for everyone with simple steps, something that offered a two-in-one effect.

Nowadays, there are many skincare methods that aim for greater beauty, such as at-home massages and intensive treatments. However, when things become too complex, some people can do them well, while others struggle. I believe that's not ideal. No matter how diligently one tries, if it's not done correctly and instead leads to wrinkles or dullness, it can hardly be called beauty care.

The key, I think, lies in how much individual effectiveness can be achieved with minimal steps. How much efficacy can be gained within a skincare time limit of, say, just five minutes a day? If you tell someone who is lazy or busy with childcare to spend ten minutes on skincare, it's a tremendous pressure, isn't it? Such care will never lead to beauty. For those who only have one minute, one minute is perfectly fine. It’s enough to quickly apply it after bathing. That's why "Herb Circulate Oil" has enhanced penetration and comes in a dispenser bottle for one-touch use.




With "Venus Patting," if you keep it in various places near water sources, you can pat your skin while doing chores, eliminating extra effort. It might sound strange, but you could even pat your face while sitting on the toilet, couldn't you? I won't let you say you don't have time (laughs).
For areas prone to keratin buildup, such as heels, knees, elbows, and around the nose, "Marble Mousse" makes it incredibly easy, as it removes keratin and moisturizes simultaneously with just a 2-3 minute application.

When you invest effort, you will surely become more beautiful, and when you become beautiful, skincare becomes enjoyable. I believe it's a significant leap forward if someone who thought even five minutes was too much can now do six minutes because they find the care itself pleasant.

We offer generous sizes so you can use them without hesitation.


The effectiveness of cosmetics depends on using the correct amount. In seminars and interviews, I always say, "Please don't be stingy with your cosmetics." Even with high-performance products, if you apply them sparingly out of reluctance to use them up, the effect will not only be halved but may actually burden your skin. In that case, it's definitely better for your skin to use them generously, even if it means cutting back on two other product lines. With that in mind, the "SEVEN FLOW" series, while confident in its contents, is offered in generous sizes so you can use it without hesitation.

However, simply making it large-capacity would make it no different from a body wash, so we designed it with a sophisticated impression, reminiscent of a long-established British brand. The color green also aligns with the image of herbs. Because it's something you use every day, we wanted to pay attention to its appearance as well. Satisfying the five senses is very important.
The simple design makes it easy for men to pick up as well. Men, who are said to have twice the sebum production of women, tend to have thicker, harder keratin buildup. We highly recommend you try the SEVEN FLOW series.

Sunflower Seed Oil, the Thoroughbred That Decided the Creation of My Own Oil






Herb Circulate Oil is based on sunflower seed oil.
Sunflower seed oil has antioxidant properties and is a staple for beauty oils. It's often used in high-quality cosmetics, but since I was creating my own oil, I wanted to use something truly exceptional, so I ordered numerous samples during the planning phase. There would be no point in creating it unless it surpassed my favorite oils up to that point. I was so thorough that I was prepared to abandon the product if I couldn't find a satisfactory oil. Fortunately, I was able to obtain the highest quality sunflower seed oil, "Florasun."






Approaching 7 Beauty Points: The Appeal of Oil Beauty: Cultivating Inner Health and Radiance (Part 4, Final)



"Florasun" is produced by cross-breeding superior sunflower seed varieties. In essence, it's a thoroughbred among sunflower seeds. Although it was a very precious and expensive oil, its excellent skin compatibility and light texture made me instantly decide that this was the oil to create my ideal personal oil. I immediately purchased it.


Furthermore, I carefully selected the herbs based on their origin: horsetail from Japan, marjoram from Egypt, and so on. By combining the precious Florasun with carefully selected extracts of horsetail and marjoram, along with orange oil and cinnamon leaf, we created an oil where the blessings of plants gently penetrate the face and body. It's a masterpiece I'm unequivocally proud of.



When you become beautiful, praise yourself. That will make you even more beautiful!


There's no need to change your existing skincare routine to use Herb Circulate Oil. Keep using your current lotions and milky lotions as usual; simply incorporate it by applying a little to your body or blending it into your face.

As it's made from natural ingredients, it can be used on any skin type. However, I highly recommend it for those who feel stuck in their current skincare routine. If you're experiencing persistent dryness, skin irritation, or if lack of sleep immediately shows on your face, it's particularly recommended for those whose skin lacks fundamental strength. The oil should help activate your body's 'motor.'

As a fourth item, I'm considering a mist-type lotion next. Mists are convenient because they don't require opening and closing caps, making them easy to handle even with oily hands, allowing you to move on to the next step immediately. You can visually see the penetration, which I believe enhances the perceived effectiveness of the oil. The pursuit of "something that yields similar results for everyone with simple steps" and "something that offers a two-in-one effect with a single product" will continue.



You never know when, how, or what kind of beauty you might encounter. When my skin was in a desperate state, I tried various beauty treatments out of sheer desperation, and that's how I discovered oil beauty.


It was compatible with other cosmetics and easy to use. Most importantly, the feeling of the oil, which felt plump with water, was incredibly comforting. You understand this feeling when you wear silk jersey. It glides smoothly over the skin without catching, falling with a natural drape. It felt as if my own skin had become silk, and I was captivated. "This is nice, my skin is okay today," I'd praise myself (laughs).


Approaching 7 Beauty Points<br><br>The Appeal of Oil Beauty: Cultivating Inner Health and Radiance (Part 4, Final)



It's those moments that bring joy. In your 40s and 50s, people don't praise you much, so you have to praise yourself. When you stop caring about yourself, it's all over. Let's praise ourselves and become more beautiful.
(End)



Approaching 7 Beauty Points<br><br>The Appeal of Oil Beauty: Cultivating Inner Health and Radiance (Part 4, Final)



Niliya