Following the Seiko Boutiques, the "Prospex Boutique Ginza" Launches an Online Concierge Service

SEIKO | SEIKO

A Conversation with Mr. Chiba, Manager of Seiko Prospex Boutique Ginza, on the "New Era of Boutique Customer Service"

Seiko Prospex Boutique Ginza's "Shopping Consultation Online Concierge" service has finally launched. Similar to the Seiko Boutiques that began offering this service earlier, it operates by appointment only, allowing customers to purchase items only available at the boutique and access various services. Of course, you can also casually use the service for consultations even if you are just in the consideration phase.

Edit & Text by TSUCHIDA Takashi

A Warm Online Service That Conveys the Staff's Personality

At Seiko Prospex Boutique Ginza's "Shopping Consultation Online Concierge," boutique staff will directly assist you, just as they do at Seiko Boutiques. The consultation content is the same as when you visit in person, allowing you to receive specialized knowledge and services unique to Seiko Prospex Boutique Ginza online.

Mr. Chiba, the manager of Seiko Prospex Boutique Ginza, shares his thoughts on the "Shopping Consultation Online Concierge."

"The Online Concierge allows you to access us easily without visiting the store. You can use it from the privacy of your own home, without worrying about others around you. I believe you can enjoy seeing the watches in action and how they look on your wrist, which you can't fully grasp through phone inquiries alone."

Purchased items will be delivered free of charge, so there is no burden on the customer.

Following Seiko Boutiques, Seiko Prospex Boutique Ginza Launches Online Concierge | SEIKO

Mr. Chiba, Manager of Seiko Prospex Boutique Ginza

Seiko Prospex Boutique Ginza, established in Ginza, Tokyo, in 2019. The customer base for this store has already expanded nationwide, with many customers particularly fond of Manager Chiba's personality.

"I want to make proposals that are possible only because I get to know our customers' personalities through conversations during their visits. I want to continue sharing the excellence of 'Seiko Prospex,' Japan's proud sports watch, with many people."

With a cheerful smile, Manager Chiba responds, and it is likely that his passion will reach across the country through the "Shopping Consultation Online Concierge" going forward.

No membership registration is required for the "Shopping Consultation Online Concierge."this pageyou can easily use it by making a reservation by the previous day using the following steps.

1. Access the linked URL
2. Select "Click here to make a reservation"
3. Select "Make a reservation" for "Seiko Prospex Boutique"
4. Complete the reservation by filling out a simple questionnaire

Special Campaign

A special campaign is underway: customers who purchase a product through the "Shopping Consultation Online Concierge" will receive a Wako Catalog Gift [Blue] (worth 4,180 yen including tax). This offer is limited to the first 10 customers. The period is from Friday, March 19, 2021, to Sunday, April 18, 2021. Why not take advantage of this great opportunity and try the "Shopping Consultation Online Concierge"?

Now, we would like to introduce some of the popular new and classic models recommended by Manager Chiba of Seiko Prospex Boutique Ginza. First, let's look at a new model that was released on Saturday, March 6, 2021, as a limited edition item.

In 2021, Seiko celebrates its 140th anniversary. To commemorate this anniversary year, special models inspired by Japanese scenery have been released from various Seiko brands. This model is one of them, released from the authentic sports watch line, <Seiko Prospex>.

For details on the Seiko 140th Anniversary models, click here.

Focusing on the natural beauty of Japan, an island nation, this design adopts the theme of the deep green scenery found on Iriomote Island, which nurtures rich seas. A gold second hand, reminiscent of the morning sun shining through the lush primeval forest, precisely marks the time on the deep green dial. The movement used is the "8L35," a mechanical movement exclusively for diver's watches manufactured at the Shizukuishi Watch Studio. It is a representative movement of Seiko Divers, balancing the robustness and high precision required for diver's watches.

Next, we will introduce a model that Manager Chiba wears regularly at the boutique.

Named after the Latin word for "light," "lux," this timepiece embodies the intention that it should be a presence that brings radiance to its wearer. In other words, it thoroughly pursues not only high practicality and reliability as a professional tool but also aesthetic beauty that adorns the wrist and emits a brilliant shine.

What characterizes this model is its shine, befitting its name, achieved through the distortion-free mirror finish applied by Zaratsu polishing around the case periphery. Additionally, by lowering the case's center of gravity closer to the skin, it offers a comfortable fit on the wrist.

The movement used is Seiko's proprietary Spring Drive. Spring Drive, which has continuously proven its high reliability in harsh environments such as outer space and Mount Everest, is resistant to temperature changes and shocks, making it the most suitable engine for sports scenes.

Now, for further details, please consult the "Shopping Consultation Online Concierge." We recommend experiencing this new era of customer service firsthand.