Baume & Mercier's 2020 New Releases: The Hampton, A Modern Expression of Art Deco | BAUME & MERCIER
BAUME & MERCIER
Fluid and clean lines expressing Art Deco: a style that is eternally chic.
[EDITOR’S EYE]
We recommend owning a rectangular watch. Wearing one can lend a more mature impression. When we say “rectangular,” an Apple Watch won’t cut it. It needs a sharp design to make a statement. An Art Deco design with beautiful geometric balance would be perfect.
From Baume & Mercier’s sole rectangular watch, the “Hampton,” comes a new collection for men and women, featuring a refreshed design with lines reminiscent of Art Deco.
Text by OZAKI Sayaka | Edit by TSUCHIDA Takashi
Perfectly Balanced Proportions
Baume & Mercier has unveiled a contemporary collection paying homage to Art Deco, from its iconic “Hampton” collection. Celebrating the world-renowned Art Deco architectural movement of the 1920s, the new collection features a sleek new silhouette and is available for men and women.
David Chaumet, CEO of Baume & Mercier, commented: “Creativity and Art Deco remain at the heart of the Maison’s true icons and give presence to our new lineup unveiled at Watches & Wonders 2020. We have worked hard on the rebirth of this collection by simplifying the design to get as close as possible to the collection’s origins and essence, and by focusing on every detail, from the watch face to the case.”
Small size. Ref. MOA10476. Quartz. ¥180,000 (excl. tax)
Medium size. Ref. MOA10471. Quartz. ¥150,000 (excl. tax)
Large size. Ref. MOA10522. Automatic. ¥255,000 (excl. tax)
The “Hampton” is characterized by its rectangular case, expressing the unique and iconic style of Art Deco. The case is made of polished stainless steel and is available in three sizes: a small size for ladies, and medium and large sizes for men.
Left: Case back of Ref. MOA10471. Right: Case back of Ref. MOA10522.
There are two types of movements: automatic and quartz. The automatic features a sapphire case back secured with four screws, while the quartz has a solid case back.
Medium size. Ref. MOA10472. Quartz. ¥150,000 (excl. tax)
The dial, protected by a domed sapphire crystal, features contemporary Arabic numerals and applied indices that enhance them, with sword-shaped hands adding an accent. This ensures flowing beauty, delicate charm, and high legibility.
This is a creative watch design that fully expresses Art Deco, combining functionality with decorative elements.
The small size dial options are finished in silver-tone, sunray or satin-finished blue, or white mother-of-pearl with a delicate minute track. It is also equipped with a new generation quartz movement capable of operating continuously for seven years.
Ref. MOA10523. Automatic. With big date and dual time display. ¥435,000 (excl. tax)
Ref. MOA10523. Automatic. With big date and dual time display. ¥435,000 (excl. tax)
Ref. MOA10528. Automatic. With date display. ¥275,000 (excl. tax)
Ref. MOA10528. Automatic. With date display. ¥275,000 (excl. tax)
Furthermore, the men's watches include models with automatic movements featuring hour and minute hands and a small seconds subdial, as well as models with a big date display.
Hampton Ladies Small
Ref. | M0A10471, M0A10472, M0A10473
Movement | Quartz
Case material | Stainless steel (polished)
Case size | 35 × 22.2mm
Strap material | Calfskin (M0A10471, M0A10472), Stainless steel (M0A10473)