Seiko announces limited-edition remake of Giugiaro masterpiece, 3,000 units available | SEIKO
WATCH & JEWELRY / WATCH NEWS
November 13, 2015

Seiko announces limited-edition remake of Giugiaro masterpiece, 3,000 units available | SEIKO


SEIKO | SEIKO


Giugiaro Masterpiece Remake, Limited Edition of 3,000 Units Announced


It's become so popular, we might as well call it a trend.SEIKO x GiugiaroA remake of the design. The name resonates not only with watch enthusiasts but also with car lovers, and its futuristic image from the 1980s retains a novelty that holds up today. This time, a precious limited edition model has been released from their extensive archives.

Photographs by KISHIDA KatsunoriText by KAWADA Akinori




The World's First Analog Quartz Remade





Watch fans may recall that SEIKO developed the world's first analog quartz chronograph in 1983, but it wasn't in the style of a conventional wristwatch.GiugiaroYou might be surprised to learn that it was designed by Giugiaro.

The highly acclaimed Giugiaro design remake model has been revived for the modern era as a historical timepiece.


SEIKO GIUGIARO | Giugiaro Design


Its appearance is undeniably innovative. The asymmetrical shape, with its large protrusion on the right side, still looks avant-garde today. This protrusion is cylindrical, housing the chronograph's start/stop button at the top and the reset button at the bottom. This arrangement makes the buttons remarkably easy to press, and it makes sense when you hear that it was designed and engineered with the intention of operating with the right hand while gripping the steering wheel with the left.

SEIKO GIUGIARO | Giugiaro Design
Remake Model

Original Model


Its novelty made it popular upon its release in 1983, even appearing in science fiction films of the era.

Two types are being released this time. Details have been meticulously recreated, such as the parallel triple grooves on the band. Each will be released in a limited quantity of 3,000 units.

A legendary movement in watch history, and yet,Giugiaroan avant-garde design typical of Giugiaro. It's sure to be a talking point for both watch and car enthusiasts.

SEIKO x Giugiaro Design SCED037

SEIKO x Giugiaro Design SCED037
Case | Stainless steel (black hard coating)
Diameter | 41.8mm
Thickness | 10.8mm
Movement | Quartz
Functions | Chronograph (1/5 sec. measurement, 60-min. totalizer). 24-hour hand
Bracelet | Stainless steel (black hard coating)
Water Resistance | 10 bar
Limited Edition | 3,000 units
Price | ¥38,880



SEIKO x Giugiaro Design SCED035

SEIKO x Giugiaro Design SCED035
Case | Stainless steel
Diameter | 41.8mm
Thickness | 10.8mm
Movement | Quartz
Functions | Chronograph (1/5 sec. measurement, 60-min. totalizer). 24-hour hand
Bracelet | Stainless steel
Water Resistance | 10 bar
Limited Edition | 3,000 units
Price | ¥34,560



Inquiries


SEIKO WATCH Customer Service Center


0120-061-012


http://www.seiko-watch.co.jp/spirit/giugiaro/




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