BRAND HISTORY

Founded in 1755, in Geneva, a prestigious brand that was already established when Japan was in the mid-Edo period. At that time, Geneva was an era where elite watchmakers known as "cabinotiers" were active, and the brand's founder, Jean-Marc Vacheron, was one of them.

In 1819, Jacques Barthélemy, the third generation of the founder, brought François Constantin on as a co-director, and the brand was renamed to its current name. They also solidified the brand's reputation through aggressive overseas expansion. The genius inventor Georges-Auguste Leschot joined them, supporting the brand in various ways, including the development of a new lever escapement and the establishment of an organized division of labor system.

At the time, Swiss watches were considered cheap compared to expensive English watches, but the rise of Vacheron Constantin grew with such momentum that it eventually dispelled that notion. In the early 20th century, they introduced pocket watches with complications. Holding a position as one of the three major Swiss watch brands, they commanded the highest global status. In the post-World War II era, Vacheron Constantin products were presented as commemorative gifts to the leaders of the US, Soviet Union, UK, and France who attended the Geneva Peace Conference.

During the era when the focus shifted from pocket watches to wristwatches, many prestigious brands disappeared into the annals of history, but the brand's fame continued unabated. They weathered the quartz crisis that began in the 1970s and are now celebrating their 252nd anniversary. This is the oldest record among continuously operating watch brands worldwide. In 2004, they completed a large in-house workshop in the suburbs of Geneva, actively expanding their product range.

Founded: 1755
Founded in: Geneva, Switzerland
Key Collection Names: Malte, Overseas, Patrimony
Inquiries: Vacheron Constantin 03-3288-6597

Official Website: http://www.vacheron-constantin.com/