About "Paul Louis" and CFGV

"Paul Louis" is a bottle-fermented sparkling wine produced by the esteemed "Maison Veuve Amiot," founded in 1884 in the Loire Valley's Saumur region, and offered by CFGV, France's largest sparkling wine producer. It features the aroma of ripe fruit, a soft effervescence that allows you to taste the fruitiness, and a crisp acidity.

CFGV, founded in 1909, is a major French sparkling wine manufacturer with wineries in Tournan-en-Brie (headquarters and winery) near Paris, Wissembourg in Alsace, and Saumur in the Loire. It owns brands ranking 1st, 2nd, and 7th in French sparkling wine sales, holding the top market share in France*.
*Excluding Champagne

[Product Overview]
Type: White, Sparkling, Dry
Country of Origin: France
Alcohol Content: 11%
Volume: 750ml
Suggested Retail Price: 1,480 yen

Origin of the Name: Limited Edition Pink Label

The "Paul Louis" brand was born at Maison Veuve Amiot and named after "Paul" and "Louis," popular first names for French boys, expressing a French sensibility. It is a secondary bottle-fermented type, and while embodying the French style, its pop image has gained popularity overseas.


In fact, the label is black in countries other than Australia and Japan. However, for the Japanese market, prioritizing visual impact, a pink label was adopted. A pink gift carton has also been created to match.