First Collaboration: Chef Mikio Morieda, a Leader in the Food Scene

Veuve Clicquot's mission is to share life's dreams and joys with people, proposing exciting "colors" to enrich lifestyles. "Veuve Clicquot The New Makers" is a program that aims to disseminate information that makes people's lives more exciting and to form a unique community where "New Makers" gather, by collaborating with creators who think outside existing rules and codes, act with innovative ideas, and strive to surpass their own limits in creative fields such as culture, art, fashion, and gastronomy.

The first program in Japan focuses on New Makers active in gastronomy, collaborating with talented individuals who bring new creativity to food. For this inaugural event, we feature Chef Mikio Morieda, who is shaping the current food scene and creating diverse culinary experiences.

He is a highly talked-about figure, known for the restaurant "Salmon & Trout," which impressed many gourmands. Currently, he is the chef at "CHOMPOO" in Shibuya PARCO, which garnered attention even before its opening. He is also an active member of "Chefs for the Blue," a group of chefs dedicated to promoting sustainable seafood, and energetically engages in producing.

This collaboration proposes unique, simple, and creative home-pairing recipes that allow people to enjoy colorful culinary experiences with Veuve Clicquot, especially now when people are focusing on time spent at home.

Stay tuned for "Veuve Clicquot The New Makers," a program from Veuve Clicquot, with more collaborations to be announced.

[Veuve Clicquot The New Makers Overview]
"Veuve Clicquot New Makers" is a global program by Veuve Clicquot that aims to deliver inspirational information and form a unique community by collaborating with "New Makers"—creators worldwide in all creative fields who act with ideas and actions that transcend existing rules and codes, and who aspire to go beyond their own limits.

■First Program
New Makers Recipe by Chef Mikio Morieda
He has devised pairing recipes for Veuve Clicquot Yellow Label and Rosé Label to add color to time spent at home. The recipe steps are also being released in SNS videos. You can also enjoy watching Chef Morieda savoring dishes with Veuve Clicquot at home.

• Japanese-Style French Fries
https://www.youtube.com/watch?v=Al5bSAQKphg&feature=youtu.be

• Duck Red Curry Spring Rolls
https://www.youtube.com/watch?v=k6W87pSCNck&feature=youtu.be

• Appetizer Spring Rolls
https://www.youtube.com/watch?v=OCgTa2TUNUA&feature=youtu.be

• Kale Okonomiyaki
https://www.youtube.com/watch?v=-F9s7iZxUd0&feature=youtu.be

[Profile: Mikio Morieda]
Chef / Producer.
Born in 1986. After graduating from culinary school, he studied abroad in Australia. He learned the fundamentals of cooking at "Tetsuya's," a regular at the World's Best Restaurants. Upon returning to Japan, he trained at "Kogetsu," a Kyoto cuisine restaurant, and "Tapas Molecular Bar" at the Mandarin Oriental Hotel, known for molecular gastronomy. After "Salmon & Trout" in Shimokitazawa, he is currently the chef at the Thai restaurant "CHOMPOO" in Shibuya. He also actively participates as a member of "Chefs for the Blue" and engages in producing.

"I've been involved in food from various perspectives, regardless of genre. I often find meaning in highlighting the value of 'ingredients that are overlooked,' but at the same time, I'm also paying attention to the appeal of 'consistently high quality' that endures over time. I believe that's the timeless value that transcends eras. I would be delighted to discover and share new facets of Veuve Clicquot."
(Mr. Morieda)

[About Veuve Clicquot]
Since its founding in Reims, France, in 1772, the Champagne house Veuve Clicquot has brought bold color to people's lives. Transcending Champagne, Veuve Clicquot embodies an attitude of effervescent joie de vivre, expressed through the Maison's signature vibrant yellow, reminiscent of sunshine.

In 1805, Madame Clicquot, known as "La Grande Dame" of the Champagne region for her boldness and innovative spirit, took over the management of the Maison. Soon after, Madame Clicquot, who demonstrated exceptional business acumen, became an early career woman in an era when it was rare for women to enter the business world.

She cultivated an exceptional Maison culture, with her motto being "Only one quality: the finest." Her passion, vision, and innate French art de vivre continue to live on within the Maison that bears her name today. Veuve Clicquot spreads joy through its exceptional Champagnes, including the iconic Yellow Label, and through delightful experiences worldwide.