Tommy Hilfiger Announces Collaboration with Gigi Hadid and Barbie
TOMMY HILFIGER and Mattel International, the company behind the iconic Barbie doll, have unveiled a Barbie doll modeled after global supermodel and TOMMY HILFIGER Global Brand Ambassador, Gigi Hadid.
The TommyXGigi Barbie, designed in collaboration with TOMMY HILFIGER, celebrates the runway event where Gigi Hadid was introduced as the brand's Global Brand Ambassador.
The navy parka with the TOMMY HILFIGER flag design, logo shorts with red trim, and white slip-on sneakers worn by this Barbie doll recreate the ensemble Gigi wore at the FALL 2016 TOMMYNOW runway event, which first showcased the TommyXGigi capsule collection.
Gigi Hadid shared, "It's an incredible honor to have my own Barbie doll as part of my partnership with TOMMY HILFIGER." She added, "I couldn't believe it when I first saw her. We're so excited to now share 'her' with TommyXGigi and Barbie fans worldwide!"
The brand has previously collaborated with notable figures such as David Bowie, Iman, Beyoncé, Naomi Campbell, Charlotte Gainsbourg, Lenny Kravitz, and The Rolling Stones.
The TommyXGigi Barbie serves as a testament to Gigi Hadid's esteemed recognition from the brand, marking her entry into the ranks of fashion influencers.
The TommyXGiGi special edition Barbie doll is available at TOMMY HILFIGER flagship stores in London, Paris, Düsseldorf, Amsterdam, and New York, as well as on tommy.com and Barbie.com.
While there are currently no plans for release in Japan, we eagerly anticipate its future availability.
PVH Japan
Tel. 0120-266-416
https://japan.tommy.com