Ichikami introduces its premium line, "Ichikami Natural Care Select."
NEWSBOARD / BEAUTY
July 12, 2018

Ichikami introduces its premium line, "Ichikami Natural Care Select."

Kracie Home Products introduces "Ichikami Natural Care Select," a premium line from the Ichikami brand, featuring a new shampoo, treatment, and hair pack. The line offers two variants: "Smooth," formulated with carefully selected ingredients for a light, smooth finish with a silky feel, and "Moist," designed to deeply hydrate dry ends for beautifully manageable hair.

Ultimate Care with Japanese Herbal Extracts

■ Carefully Selected Japanese Herbal Extracts
Ichikami has been dedicated to pursuing the benefits of Japanese herbs since its launch in 2006. The Ichikami Natural Care Select line uses over 90% naturally derived ingredients (including water), meticulously chosen for Japanese hair types. It features a select blend of Japanese herbal extracts for repair and moisture, including rice bran, camellia, and the new ingredients hekima (luffa) and yuzu.
Furthermore, the treatment and hair pack formulations include rice bran oil and apricot oil as Repair Natural Oil (for repair and shine), common to both lines. These ingredients provide moisture and shine to damaged hair, allowing for care that nurtures the hair from its core. The hair pack, in particular, contains a higher concentration (※2) for enhanced repair effects.
※2 Compared to Ichikami Natural Care Select Treatment

■ Naturally Derived Fragrance
Using 100% naturally derived fragrances, the line achieves a sophisticated, layered scent profile reminiscent of fine perfume. Two distinct fragrance profiles are offered, tailored to the product lines: a "refined herbal green scent" for Smooth, and a "fresh citrus floral scent" for Moist.

■ Amino Acid-Based Cleansing Agents
The use of amino acid-based cleansing agents (Lauroyl Methyl Alanine Na) creates a rich lather that quickly forms, gently enveloping the scalp and hair for a thoroughly clean finish.
The original formula is free from synthetic colorants and sulfates, providing gentle care for scalps and hair sensitive to external stressors.

New Product Lineup

■ Ichikami Natural Care Select Smooth Line
~ For silky smooth hair with a light, effortless flow ~
Shampoo
Price | Open Price
Volume | Pump 480mL / Refill 340mL

Treatment
Price | Open Price
Volume | Pump 480g / Refill 340g

Hair Pack
Price | Open Price
Volume | 180g

Shampoo & Treatment Mini Pouch
Price | Open Price
Volume | 10mL + 10g

■ Ichikami Natural Care Select Moist Line
~ For deeply hydrated, manageable hair that tames dry ends ~
Shampoo
Price | Open Price
Volume | Pump 480mL / Refill 340mL

Treatment
Price | Open Price
Volume | Pump 480g / Refill 340g

Hair Pack
Price | Open Price
Volume | 180g

Shampoo & Treatment Mini Pouch
Price | Open Price
Volume | 10mL + 10g

Inquiries

Kracie Home Products
Tel. 0120-540-712