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February 2, 2015
THE O DOR | Five New Herb Teas in Light Blue Cans
THE Ô DOR | Théodor
A beloved tea brand from Paris, sharing a new way to enjoy tea with the world.
New Release: "Herbal Tea Line" in Light Blue Tins
THE Ô DOR, the tea brand actively hosting tasting events at Isetan Shinjuku, Nihonbashi Mitsukoshi, and Barneys New York, is launching its "Herbal Tea Line" in new light blue tins this March.
Yutaka Kato, General Manager of THE O DOR JAPAN, is updating the OPENERS BLOG!
Packaging Renewal from March
Challenging the traditional image of tea, THE Ô DOR aims to be a fashionable, stylish, and luxurious world-class tea brand. With the brand concept "L'INSOLENT PARISIEN" (The Insolent Parisian), it shares a new way to enjoy tea from Paris to the world.
This launch features five varieties: "Tisane de l'Apaisement," "Tilleul," "Verveine," "Honeybush," and "Camomille." Particularly noteworthy this season is "Honeybush," made from honeybush (rooibos). Rooibos tea is said to be effective in alleviating hay fever symptoms; while not immediate, continuous consumption is believed to ease the condition.
<New Herbal Tea Line Release>
"Tisane de l'Apaisement" Ingredients: French Verbena, Linden Flower, Lemongrass, Orange Blossom
"Tilleul" Ingredients: Linden
"Verveine" Ingredients: French Verbena
"Honeybush" Ingredients: Honeybush (Rooibos)
"Camomille" Ingredients: Chamomile




