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January 22, 2015
EAT | Limited Edition Bottles and Collaboration Items Now Available! Maison Kitsuné x Pernod Absinthe
EAT | Maison Kitsuné x Pernod Absinthe
Limited Edition Bottle and Collaboration Items Now Available!
Pernod Absinthe Maison Kitsuné Limited Edition
Pernod Absinthe, a spirit born in France, has teamed up with MAISON KITSUNÉ for its first collaboration. The limited edition bottle, "PERNOD ABSINTHE MAISON KITSUNÉ LIMITED EDITION," will be released globally in a limited run of 1805 units starting November 1st (Thursday). Additionally, collaboration apparel items inspired by the legendary spirit have been announced.
Text by MATSUDA Natsuki (OPENERS)
Reflecting a Creative Vision
MAISON KITSUNÉ is a unit active across music, fashion, and art, founded by Masaya Kuroki and Gildas Loaec. With many fans among fashionistas, the brand embodies the "now" with a unique perspective while maintaining a natural sensibility. Its timeless appeal is evident in the meticulous attention to detail found throughout its creations. Now, MAISON KITSUNÉ has partnered with Pernod Absinthe, the first company to commercialize absinthe, to announce this collaboration. In commemoration of Pernod Absinthe's founding year, a limited edition of 1805 collaboration bottles will be sold worldwide, with men's and women's apparel items also scheduled for release in February 2013. Furthermore, a short film produced by the creative agency <FORWAR:D> and featuring visual direction and a soundtrack by MAISON KITSUNÉ has been released.
Gildas Loaec of MAISON KITSUNÉ commented on the collaboration: "It became clear that Kitsuné and Pernod Absinthe share a common understanding and approach, both in their way of thinking and their dedication to craftsmanship, while honoring tradition. While I was very excited to design the limited edition bottle, creating the brand's first collection of high-end clothing inspired by a spirit was a significant challenge. However, the Pernod Ricard Group granted us complete creative freedom, which ultimately made the process very enjoyable. I felt a great passion and honor in creating special items inspired by such a remarkable spirit."
Guillaume Pivi-Menard, Brand Director of Pernod Absinthe, stated: "We are truly delighted to have collaborated. We felt that MAISON KITSUNÉ's approach—an organization with a small-scale operation, a pursuit of virtue, and meticulous attention to detail—resonated with Pernod Absinthe's style. We hope that the now-unrestricted Pernod Absinthe will once again inspire artists around the world."
This unique collaboration brings together MAISON KITSUNÉ, one of today's most influential brands, and Pernod Absinthe, the "drinking art" beloved by 19th-century French artists and a subject of their work. We invite you to enjoy this distinctive partnership.


