Beads International's New Venture “COMMUNITY MILL” Opens | B's INTERNATIONAL
LOUNGE / EAT
March 10, 2016

Beads International's New Venture “COMMUNITY MILL” Opens | B's INTERNATIONAL


B's INTERNATIONAL


Concept: "Urban California Life"


New Shop "COMMUNITY MILL" Opens in Yokohama's Warehouse District


Born from the idea of "creating a streetscape in a seaside warehouse district," MARINE & WALK YOKOHAMA, a streetscape-style commercial facility, opened on March 4, 2016. On the first floor, COMMUNITY MILL, a new venture by B's INTERNATIONAL, also opened. The concept is "Urban California Life." In this location, where one can comfortably feel the sea breeze, they propose a free-spirited style born from the climate of California.

Text by Satsuki Wakabayashi





Featuring "SODA BAR" for Original Syrup Sodas



The keyword for "COMMUNITY MILL" is "relaxation." The store displays curated ceramics, furniture, plants, miscellaneous goods, and loungewear gathered not only from California but from around the world, proposing a relaxed California lifestyle that goes beyond just the seaside. Products are edited and displayed three-dimensionally, offering glimpses into the creators' craftsmanship and evoking the lifestyle of urban Californians.


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The store also features a "SODA BAR" offering syrup sodas made with plenty of seasonal fruits. Complementary food options, such as hot dogs made with additive-free sausages from Kagoshima's "Hanano-ki Farm" and natural yeast bread, as well as baked goods from Yokohama's local "Bluff Bakery," are also available, pairing perfectly with the sodas. It's an ideal spot to rest your feet while shopping or when hunger strikes. They also sell original merchandise, including tumblers, mugs, T-shirts, and caps. The items, featuring the pop "SODA BAR" logo, all seem like perfect souvenirs.

Interior Design and Food Development by "Landscape Products"



Pay attention also to the supporting elements that create the world of "COMMUNITY MILL" and "SODA BAR." "Landscape Products," based in Sendagaya, Tokyo, and known for proposing lifestyles, handled the interior design and food production.


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The logo design was created by "THE AESTHETIC UNION," a letterpress printing shop and gallery in San Francisco. Additionally, the pleasant background music playing in the store was curated by "GOOD NEIGHBORS’ MUSIC VENDOR." Primarily featuring folksy sounds that evoke the West Coast, the shop expresses its concept through California music from the past to the present.

"COMMUNITY MILL" is a shop poised to become a new landmark, enjoyable for people of all ages. It will undoubtedly become a place where visitors foster a community, literally sharing the space and their lives.


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COMMUNITY MILL / SODA BAR
Location: MARINE & WALK YOKOHAMA, 1F

1-3-1 Shinko, Naka-ku, Yokohama, Kanagawa

TEL: 045-263-6448

http://www.communitymill.jp/
http://www.sodabar.jp/