FASHION /
WOMEN
April 30, 2015
An exhibition featuring the latest collection from "EYEVAN 7285" is being held at Continuer.
Continuer
Also held at sister store "The PARKSIDE ROOM"
Exhibition featuring the latest collection from "EYEVAN 7285"
Resurrected in 2013, "EYEVAN 7285," a Japanese brand that garners attention with each new collection, despite its limited number of stockists. From May 1st (Friday), Continuer in Ebisu, Tokyo, will host an exhibition showcasing all 48 variations—12 models, each in 4 colors—of the "5th Collection" released this spring. The exhibition will also be held simultaneously at its sister store, "The PARKSIDE ROOM" in Kichijoji, which opened last October.
Text by KAJII Makoto (OPENERS)
A "Higher Standard" Made in Japan
"EYEVAN 7285" has been gaining recognition not only in Japan but also overseas, with successful events at Colette in Paris, for its sophisticated design and the superior craftsmanship characteristic of Japanese manufacturing.
The secret to its popularity lies in its ability to embody modern, timeless craftsmanship that reflects the current era, while drawing strong inspiration from the products and concepts from when "EYEVAN" was founded in 1972 until its global debut in '85.
The brand appeals with a "higher standard" in all aspects, from its well-balanced, highly refined designs to the meticulous attention to detail evident in each component.
Discover a Collection Reflecting the Brand's Depth
The latest "5th Collection" features many models with clean designs, eschewing patterns on the bridge and temples while retaining the brand's signature intricate details. Models with slightly larger frames than seen before, and those with a minimalist aesthetic achieved through subdued ornamentation, offer a fresh perspective.
Functionality has also been enhanced, with models now equipped with specially ordered photochromic glass lenses as standard, in addition to traditional polarized lenses. While rooted in classic aesthetics, the collection is modernized, thoroughly reflecting a forward-looking sensibility.
This exhibition will feature not only the latest collection but also select pieces from the 1st to 4th Collections, allowing visitors to experience the brand's consistent dedication and evolution.
Continuer
Calm Ebisu 1F, 2-9-2 Ebisu Minami, Shibuya-ku, Tokyo
Tel. 03-3792-8978
Hours | 12:00 PM - 9:00 PM Closed Wednesdays
http://www.continuer.jp
rumors
http://rumors.jp



