LONGCHAMP: "Kate Moss for Longchamp" Debuts
FASHION / WOMEN
April 13, 2015

LONGCHAMP: "Kate Moss for Longchamp" Debuts


LONGCHAMP


The New Line "Kate Moss for Longchamp" Designed by Kate Moss


Model Kate Moss, whose fashion is watched worldwide as a style icon and who garners immense support as a muse for numerous designers. This spring, Longchamp will unveil "Kate Moss for Longchamp," a new line designed by her.




"Every bag reflects my vision" – Kate Moss
"I feel this line appeals to all women" – Sophie Delafontaine






Kate Moss has been the face of Longchamp for four years, and with the launch of "Kate Moss for Longchamp," a new partnership has been forged between the two.

Regarding the background of this major collaboration, both parties stated it was a natural progression born from the strong trust built over these four years. Together, they have combined Longchamp's perfect craftsmanship with Kate's coveted fashion sense in each bag.


©Jean-François Julian





Longchamp | 02

“Ladbroke” ©Frederic David




This project, which took over a year, began with Kate's own desires for a bag. "For me, a great bag is spacious and light. If it's heavy, I can't even lift it when I'm carrying a lot of things," Kate explains.

We encourage you to examine the functionality up close. You'll discover thoughtful, woman-centric details in every aspect. In terms of design, the collection is deeply infused with Kate's mindset, fashion, and daily lifestyle. Indeed, the theme for this inaugural collection is “ROCK & CHIC”!

The collection, with its emphasis on practicality through "Rock'n'Casual," "Rock'n'Travel," and "Rock'n'Glam," embodies Kate's spirit in its shapes, colors, materials, and details. Inspiration is drawn from her favorite scenes, such as the auto-bohemian atmosphere of London's Ladbroke district, or the Glastonbury Festival where Kate's style of micro-shorts and muddy Wellington boots became a talking point.


When asked, "Which is your favorite bag from the finished collection?" Kate replied, "I love them all. Every bag reflects my desire for a specific time and place. I'd use 'Ladbroke' or 'Gloucester' for everyday, and the 'Gloucester' travel bag for weekends. As for favorites, the zebra-style leather is gorgeous, and I also adore the emerald green galuchat clutch handbag."



©Frederic David
Longchamp | Soho Clutch

Kate has condensed her unique know-how for looking effortlessly cool on the red carpet into this clutch. Based on her personal experience, she placed great importance on the functionality of the 'Soho Clutch.' It offers ample storage and can be worn in three different ways with its detachable strap.





©Frederic David
Longchamp | Gloucester

Inspired by vintage trunks with wide straps and heavy metal buckles. Natural grain cowhide leather is given a subtle sheen, adding depth to the carefully chosen color variations.





©Frederic David
Longchamp | Gloucester Travel

This travel bag, a larger version of the 'Gloucester,' is conveniently sized to meet airline restrictions. It's also designed to prevent clothes from creasing, making it as practical as it is stylish.








Looking at the finished collection, Sophie Delafontaine commented on the collaboration bags as follows:

"I feel this line appeals to all women. Of course, some customers will be drawn to Kate, her fashion sense, and her rock-and-roll image. But upon closer inspection, this line has the potential to attract women of all ages and types. For example, the casual-themed bags would suit a 20-year-old perfectly, and a woman 40 years her senior could also carry them stylishly with a different flair. Kate understands this perfectly."

Longchamp | 07

©Jean-François Julian




To the final question, "Will this collaboration continue?" Kate responded with a smile, her cool expression softening, "Yes, I don't think I'll get tired of it." This delightful answer sparks anticipation for future developments. The ideal bag envisioned by the ultimate style icon – "Kate Moss for Longchamp" – is truly the ultimate it-bag.

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Longchamp (Longchamp Japan)
Tel. 0120-150-116
www.longchamp.com