Emilio Pucci's Signature Color Palette for Each City

The "Cities of the World" silk scarf collection, featuring six cities—Florence, the brand's birthplace, along with Rome, New York, Paris, Shanghai, and Hong Kong—each depicts realistic cityscapes rendered by hand. This project traces its roots to the "Battistero scarf," a love letter from Marchese Emilio Pucci, born into a Florentine noble family in 1957, to his beloved hometown of Florence.

These prints are characterized by vibrant colors and bold black outlines. Each city is rendered with Emilio Pucci's distinctive color palette: Shanghai in white, pink, and red; New York in yellow, green, and purple; Paris in red, turquoise, and green; and Hong Kong in purple, lemon, and turquoise. Rome is depicted in fuchsia and turquoise.

Individually or All Six Cities in a Vibrant Gift Box

Printed in Como, Italy, using the finest silk, the "Cities of the World" scarves are crafted with exceptional quality through traditional artisanal techniques, all by hand. These scarves come in a vibrant gift box and are available for purchase individually or as a "World Limited Edition Collector’s Set" featuring all six cities, exclusively on Emilio Pucci's online flagship store, EMILIOPUCCI.COM. In addition to the online store, each city's scarf will be available in limited quantities starting Saturday, November 15th, at Emilio Pucci boutiques in Florence, Rome, Milan, Paris, London, New York, Shanghai, Hong Kong, and Ginza.

Cities of the World
Price | Set of 6: ¥247,500
¥45,000 each (excluding tax)

Emilio Pucci Company
Tel. +81-3-5410-8992