MAX&Co. Launches Limited Edition Hoodie Collection

MAX&Co.

A Limited-Edition Parka Collection

MAX&Co., the Italian lifestyle brand, unveils its "Parka Collection." Available in limited quantities for two weeks starting March 19 (Wednesday) exclusively at five MAX&Co. stores.

Text by Yuzu Kuromiya

Where Elegance Meets Sportiness

Founded in Italy in 1986, MAX&Co. is a lifestyle brand that embodies design, creativity, innovation, and quality to meet the ever-evolving needs of contemporary women. Renowned for its coats, the spring coat, in particular, stands as an iconic item due to its versatility and long-standing heritage.

The newly launched "Parka Collection" merges the casual staple, the parka, with the brand's signature spring coat. Meticulously crafted with a clean, elegant silhouette and attention to material texture, these pieces artfully blend sportiness with sophistication. A drawstring at the hem allows for silhouette customization.

The collection features a diverse range of styles, from pieces tailored in floral prints and elegant graphic patterns to items in solid colors like terracotta and mustard. Available in limited quantities for two weeks starting March 19 (Wednesday) at five MAX&Co. stores: Harajuku, Isetan Shinjuku, Coppel Kichijoji, Ginza Mitsukoshi, and Hankyu Umeda.

MAX&Co. Japan
Tel. 03-6434-5101
http://www.maxandco.com/