RALPH LAUREN | The 'Pink Pony Soft Ricky' Charity Bag, Limited to 95 Pieces Worldwide
FASHION / WOMEN
April 6, 2015

RALPH LAUREN | The 'Pink Pony Soft Ricky' Charity Bag, Limited to 95 Pieces Worldwide


RALPH LAUREN


Supporting a Long-Standing Charity Initiative with the Pink Pony Soft Ricky


Introducing the "Pink Pony Soft Ricky," Limited to 95 Pieces Worldwide



For over a decade, Ralph Lauren has championed the "Ralph Lauren Pink Pony" initiative, dedicated to raising awareness for early cancer detection, diagnosis, and treatment. To further support this cause, the iconic "Soft Ricky" bag, dyed in the signature pink hue, will be available in a limited edition of 95 pieces worldwide starting Saturday, September 28th.

Text by YANAKA Tomomi





50% of Proceeds Donated to the Japan Cancer Society Throughout October






The "Ralph Lauren Pink Pony" initiative, spearheaded by Ralph Lauren for over ten years, aims to enhance cancer-related knowledge and eliminate healthcare disparities globally. In line with this mission, the "Pink Pony Soft Ricky," a limited edition of 95 pieces worldwide, has been created.

The "Ricky Bag" holds a special place in Ralph Lauren's heritage, named after Ricky Lauren, the designer's wife and muse. Since the Spring/Summer 2013 collection, the exquisite "Soft Ricky," crafted from nappa leather, has expanded the line's offerings.

The "Pink Pony Soft Ricky," distinguished by its pink exterior and black lining, will see 25% of its sales, and 50% throughout October, donated to the Japan Cancer Society. These funds will be allocated towards general cancer screenings, early detection, treatment, and research.

Available exclusively at 12 Ralph Lauren stores nationwide, including directly managed boutiques and the Women's Blue Store, as well as the online store. More than just an adorable accessory, this bag, symbolizing Pink Pony with its engraved serial number, carries a profound message.


RALPH LAUREN | The "Pink Pony Soft Ricky" Limited to 95 Worldwide




Two-Day "Ralph Lauren Omotesando" Pink Pony Day Event!



To celebrate the Pink Pony campaign, Ralph Lauren Omotesando will host a special "Pink Pony Day" event on Saturday, October 5th, and Sunday, October 6th. Staff dressed in pink will greet visitors with complimentary drinks, sweets, and balloons. Experience a unique atmosphere at Ralph Lauren Omotesando.


"Pink Pony Soft Ricky"
Price | ¥248,850
Retailers | Directly Managed Stores: Ralph Lauren Omotesando, POLO Nagoya, Tamagawa Takashimaya
Women's Blue Store: Isetan Main Store, Nagoya Takashimaya, Ikebukuro Seibu, Yokohama Sogo, Nihonbashi Mitsukoshi, Yokohama Takashimaya, Ginza Mitsukoshi, Kyoto Isetan, Japan e-commerce

Pink Pony Day
Date & Time | October 5th (Sat) 1:00 PM - 7:00 PM / October 6th (Sun) 12:00 PM - 6:00 PM
Venue | Ralph Lauren Omotesando
4-25-15 Jingumae, Shibuya-ku, Tokyo
Tel. 03-6438-5800


Ralph Lauren
0120-3274-20