To b. by agnès b. | Inviting 300 Guests to a Live Performance by the Girls Band "Negoto"!
FASHION / WOMEN
April 7, 2015

To b. by agnès b. | Inviting 300 Guests to a Live Performance by the Girls Band "Negoto"!


To b. by agnès b.


Inviting 300 Guests to a "Nēgo to" Live Performance!


"ROMANTIC ROCK" Campaign Launched



From Wednesday, September 4th to Sunday, September 29th, agnès b.'s sister line, To b. by agnès b., will host a campaign titled "ROMANTIC ROCK." Various events will be held, featuring this season's collaboration artist, "Nēgo to."

Text by KUROMIYA Yuzu





"Nēgo to" to Become One-Day Store Managers!?



For Fall/Winter, agnès b.'s sister line "To b. by agnès b." proposes a girlish and romantic rock style, inspired by a girls' rock band. The collection includes a variety of items to complete a sweet rock look, such as monotone flocked dot dresses and pants, leather jackets, and black lace or floral print dresses.

The "ROMANTIC ROCK" campaign, unfolding throughout September as the mood fully shifts to autumn/winter, will feature temporary shops at To b. by agnès b. stores, as well as the agnès b. Aoyama store and within department stores nationwide. During the campaign period, a complimentary original pouch, which can also be used as a clutch bag, will be gifted with purchases of eligible items totaling ¥15,750 or more.



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For this "ROMANTIC ROCK" campaign, a collaboration with the four-piece girls' rock band "Nēgo to" has been decided! In addition to a special live performance inviting 150 pairs (300 people) by lottery, there will be in-store events at the Aoyama store and the band members will serve as one-day store managers, realizing a luxurious collaboration. The "girlish and romantic rock style" worn by the four members is also a highlight. Applications for the "Nēgo to" special live performance can be made via the application form on the special page: http://tob-by-agnesb.com/negoto/. The powerful stage will surely amplify the "ROMANTIC ROCK" mood!


agnès b. Aoyama Store To b. by agnès b. Limited-Time Shop
Period | Wednesday, September 4th - Tuesday, September 17th

"Nēgo to" Aoyama Store In-Store Event
Date & Time | Saturday, September 7th, 8:00 PM - 8:30 PM
Venue | agnès b. Aoyama Store To b. by agnès b. Limited-Time Shop

"Nēgo to" One-Day Store Manager Event
Date & Time | Saturday, September 21st, 5:30 PM - 6:30 PM
Venue | Seibu Ikebukuro Main Store, 3rd Floor (North A3) - Women's Apparel Special Exhibition Area, To b. by agnès b. Limited-Time Shop

"Nēgo to" Special Live Performance
Date & Time | Thursday, September 26th, Doors Open 7:00 PM, Performance Starts 7:30 PM
Venue | Harajuku Astro Hall
Application Page | http://tob-by-agnesb.com/negoto/
Application Period | Wednesday, August 7th - Thursday, September 19th

agnès b.
Tel. +81-3-6229-5800
http://tob-by-agnesb.com