Christian Louboutin | The Red Sole Crosses the Ocean!? Special Movie Released to Commemorate First Store Opening in America

Special Movie Released Featuring Christian Louboutin Himself

Shoe Salon Opens at Saks Fifth Avenue Flagship

An in-store salon from Parisian shoe brand Christian Louboutin has opened at the Saks Fifth Avenue flagship in New York. A special movie has been produced to commemorate the occasion.

Text by FUJITA Mayu (OPENERS)

From Paris to New York... The Red Sole Crosses the Ocean

Saks Fifth Avenue, one of the world's premier luxury department stores, will open its first in-store shoe salon in the United States this summer at its New York flagship location. This marks the first time Christian Louboutin has established such a salon within the store.

Spanning approximately 153 square meters, this boutique boasts the largest scale among all Christian Louboutin stores globally. The interior design was handled by "212box," a New York-based architectural and product design firm. Building upon distinct brand elements, such as arched niche walls and the signature red carpet, the space evokes Louboutin's characteristic world of fetishistic allure.

To celebrate this opening, Saks Fifth Avenue has produced a special movie. The story unfolds with the brand's iconic "red sole" as its motif. The narrative depicts the red sole traveling from Paris across the ocean to New York, passing through the doors of Saks Fifth Avenue. Christian Louboutin himself appears as a key figure in the story. What is Mr. Louboutin doing with the brush in the photo above? What does the surprised expression in the photo on the right signify? We invite you to enjoy this humorous and charming tale.