alice + olivia Opens Third Store at Ginza Mitsukoshi
alice ＋ olivia
alice ＋ olivia Opens Third Store at Ginza Mitsukoshi
Since its full-scale launch in Japan in autumn 2012, the New York brand alice ＋ olivia has rapidly opened shops at Isetan Shinjuku and Hankyu Umeda Main Store. On Wednesday, March 27th, it opened its third new store on the 3rd floor of Ginza Mitsukoshi.
Text by Yuzu Kuromiya
Ginza Mitsukoshi Exclusive Items and Novelty Campaign Also Held
Founded in New York in 2002 by founder and designer Stacey Bendet, alice ＋ olivia captivates numerous celebrities with its unique world, infused with a sophisticated spice and cheerful sensibility. Following Isetan Shinjuku and Hankyu Umeda Main Store, alice ＋ olivia has now opened its third new store on the 3rd floor of Ginza Mitsukoshi.
To commemorate this store opening, two styles from the popular dress line will be released as Ginza Mitsukoshi exclusive items. The dress with a sophisticated feel, featuring stripes of varying widths, boldly reveals the back, accentuating femininity. The charming red dress with a color-block design features a flouncy, flared skirt with a spring-like print, exuding a very feminine charm. Both limited-edition dresses, which instantly elevate your style, are priced at ¥73,500.
A novelty campaign will also be held. Customers who spend ¥31,500 or more will receive a set of three alice ＋ olivia original notebooks as a gift. This offer is limited in quantity and available while supplies last.
With a style that blends retro elements with the modern sensibility unique to its New York origins, alice ＋ olivia is rapidly gaining popularity. This spring, it is poised to become a must-have item for fashion-forward individuals.
alice ＋ olivia Ginza Mitsukoshi Store
4-6-16 Ginza, Chuo-ku, Tokyo 3F
Business Hours | In accordance with department store hours
Tel. 03-5250-8812