ISSEY MIYAKE: Limited Edition Items Expressing the World of a New Fragrance Arrive at Isetan Shinjuku Main Building 1F
FASHION / WOMEN
January 30, 2015

ISSEY MIYAKE: Limited Edition Items Expressing the World of a New Fragrance Arrive at Isetan Shinjuku Main Building 1F


ISSEY MIYAKE


“Sensation” New Fragrance & Pleats Please Issey Miyake 20th Anniversary


Limited Edition Items Arrive at Isetan Shinjuku Main Building 1F



Twenty years since the birth of the Pleats Please Issey Miyake brand.──To commemorate this milestone year, the brand’s new fragrance, “Parfum Pleats Please Issey Miyake,” was released with great fanfare. Items expressing its cheerful and joyful world view, along with its exuberant fragrance, will be available from Wednesday, February 27th to Tuesday, March 5th, at The Stage, Isetan Shinjuku Main Building, 1st Floor.

Text by KAJII Makoto (OPENERS)





A Vibrant Scent Inspired by Modern, Functionally Beautiful Clothing



“PLEATS PLEASE ISSEY MIYAKE” is clothing characterized by pleats, showcasing the creativity of Issey Miyake. To celebrate the launch of the fragrance “Parfum Pleats Please Issey Miyake,” born from this unique fashion, items with colorings inspired by “Sensation” New Fragrance & Pleats Please Issey Miyake 20th Anniversary will be released.

From “PLEATS PLEASE ISSEY MIYAKE,” items such as the “Colorful Perfume” clothing, the “Colorful Perfume Mme.T” scarf, and the “Aluminium Bag” will be available in a colorful lineup. Additional limited-edition products will also be offered.



ISSEY MIYAKE | ISETAN 03



Additionally, BAO BAO ISSEY MIYAKE will debut a new clutch. This convenient item is perfect for short outings, holding a wallet and phone, or as a bag-in-bag for larger totes.

Left: BAO BAO ISSEY MIYAKE “BILBAO FLEUR” Clutch, ¥19,950 each (from left: Orange, Yellow, White, Pink)






ISSEY MIYAKE | ISETAN 02



Left: BAO BAO ISSEY MIYAKE “BILBAO FLEUR” Pouch, ¥9,450 each (from left: Pink Mix, Yellow Mix, Red Mix)

Isetan Shinjuku
3-14-1 Shinjuku, Shinjuku-ku, Tokyo
Tel. 03-3352-1111 (General Inquiries)
Hours | 10:00–20:00
http://www.isetan.co.jp/

Inquiries
ISSEY MIYAKE
Tel. 03-5454-1705 (10:00–18:00 Mon–Fri)





Don't miss the video of the dance performance held last month at Tokyo Midtown.
NEW FRAGRANCE & PLEATS PLEASE ISSEY MIYAKE 20th Anniversary
January 30th, 2013 Tokyo Midtown Galleria, Tokyo

http://20th.pleatsplease.com