KATE SPADE SATURDAY | Kate Spade New York's sister brand launches in Japan before anywhere else in the world
FASHION / WOMEN
February 13, 2015

KATE SPADE SATURDAY | Kate Spade New York's sister brand launches in Japan before anywhere else in the world


KATE SPADE SATURDAY


A sister brand to kate spade new york, expressed more casually.


From kate spade new york comes "kate spade saturday," a sister brand that expresses the same brand DNA with a more casual flair. It debuts in Japan in February 2013, ahead of its global launch.


Text by YANAKA Tomomi





New arrivals every Saturday



kate spade saturday is a new global lifestyle brand that embodies the exciting, joyful spirit of Saturday every day. While maintaining the kate spade new york concept of being colorful, optimistic, and bold, it adopts a more casual atmosphere.

The collection features a wide lineup ranging from apparel and handbags to accessories and home decor. Using materials like cotton, canvas, and natural Vachetta leather, the items are designed with simple, clear shapes and silhouettes suitable for any occasion. With striking colors and prints, they offer versatile and functional pieces for women with busy lifestyles.



KATE SPADE SATURDAY 03

New products arrive every Saturday.


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Home Decor





In February 2013, the flagship store opened in Omotesando as the world's first shop, with the online store also launching simultaneously in Japan. Six more stores are planned to open within the year. To make shopping fresher and more fulfilling, new products will arrive every Saturday in stores and online, so don't miss out. Additionally, within the flagship store, "Sigmund's Pretzels," a renowned pretzel shop from New York, makes its debut in Japan. You can enjoy its American-style atmosphere and taste.


This Japanese debut precedes the launch in the brand's home country, America, with the online store set to open next spring and shops within the year. We can't wait for the opening day to see what kind of items will be available!