FASHION /
WOMEN
February 16, 2015
MULBERRY│Introducing the new Del Ray bag, a luxurious addition to the collection.
MULBERRY
A Making-Of Video Showcasing Craftsmanship and Brand Philosophy
Introducing the Luxuriously Crafted New "Del Rey Bag"
From Mulberry, the British luxury brand renowned for its popular leather goods, comes the 2012 Autumn/Winter catwalk collection. Don't miss the luxurious new version of the "Del Rey Bag," introduced this season!
Text by YANAKA Tomomi
The "Del Rey Bag": Simple Yet Endlessly Charming
Mulberry was founded in England in 1971. Among its luxury items, crafted with beautiful leather and artisanal skill in the UK, the most talked-about this season is the "Del Rey Bag," inspired by the nostalgic and glamorous American songstress Lana Del Rey. It's a practical and simple bag with a timeless, elegant style that's capturing hearts, poised to become Mulberry's new icon.
The "Del Rey Bag" is currently available in four variations. Furthermore, two luxurious new versions debuted at the 2012-13 Autumn/Winter collection show in February – one in gold metallic snake print and another in burgundy brown metallic fur – arriving in October, further enhancing its appealing lineup.
Mulberry is also currently sharing its passion for traditional techniques, passed down through generations, through a making-of video for the "Del Rey Bag." Filmed in Rookley, England, the heart of Mulberry, the video features Lana Del Rey's "Summertime Sadness" as it showcases the craftsmanship and the world of Mulberry in the creation of the "Del Rey Bag."
While experiencing Mulberry's philosophy through the making-of video, we also encourage you to feel the allure of the "Del Rey Bag" firsthand.
http://blog.mulberry.com/2012/08/28/the-making-of-a-new-icon/
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