Step Inside an Ironic World Where Chloë Greets You with a Slightly Displeased Air

Chloë Sevigny, who graced the Spring/Summer 1996 advertising campaign, returns as the face of Miu Miu this fall/winter. At first glance innocent, yet possessing an enigmatic aura, Sevigny's presence ignites the viewer's curiosity, hinting at a subtle yet discernible psychedelic pleasure. The duo behind this captivating and stimulating portrait gallery is the highly acclaimed fashion photography team Mert Alas & Marcus Piggott. They express irony through this series of portraits.

Within a room evoking the 1970s, featuring plush carpets and modernist chairs, the sharp, masculine lines of suits and the kaleidoscopic visual collage created by striking geometric patterns forge a dandyish fantasy world that ultimately transcends gender. Here, the individuality of the characters is emphasized, as they exchange meaningful glances with the viewer, sharing an intimate connection.

A short video capturing the behind-the-scenes collaboration between Chloë Sevigny, Mert Alas & Marcus Piggott, and Miu Miu has also been released. Set to music by the New York-based duo Fantom, Chloë changes outfits and expressions, moving freely throughout the room. The Miu Miu Fall/Winter collection is showcased in a closet brimming with garments, and shoes scattered at her feet… Even those who have been neglecting fashion due to the heat will surely feel an urge to dress up after watching this. In the fashion calendar, the season has already turned to autumn. Once you've switched your mood to fall/winter mode, let's knock on the door to a new season.

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