FASHION /
WOMEN
November 22, 2015
Holiday Campaign Featuring Playing Cards Kicks Off | BARNEYS NEW YORK
BARNEYS NEW YORK
Featuring New York Artist Justin Teodoro
Holiday Campaign "WINTER MAGIC FOR GIFT KING & QUEEN" Inspired by Playing Cards
Barneys New York will launch its holiday campaign for the 2015 season on Friday, November 20. The "WINTER MAGIC FOR GIFT KING & QUEEN" campaign, featuring illustrations inspired by playing cards drawn by New York-based artist Justin Teodoro, will adorn the store until Friday, December 25, Christmas Day.
Text by YANAKA Tomomi
Charity Totes Featuring Gift Kings and Queens Also Available
Barneys New York, known for its unique holiday campaigns each year, has chosen "playing cards" as the theme for 2015. Creative direction was handled by the creative group "POOL inc." led by Toshiyuki Konishi, and the visuals, primarily illustrations, feature emerging New York artist Justin Teodoro. The campaign is sure to evoke a festive Christmas spirit.

Justin Teodoro
Justin Teodoro is an artist active in American fashion magazines and other publications, and also creates illustrations for the U.S. Barneys New York website. He also works as a fashion designer, and has depicted stylish "Gift Kings" and "Gift Queens" inspired by playing cards.
The store will feature displays that blend carefully selected holiday items with Teodoro's artwork. This world can also be enjoyed on the website and other platforms.
Teodoro's illustrations will also appear in a limited quantity on the charity totes launched last holiday season. All proceeds from these tote bags will be donated to "Borasapo 2," which supports volunteer activities for the reconstruction of Tohoku.
Barneys New York's Christmas will be adorned with magnificent Gift Kings and Queens. We aim to cast a spell on the hearts of loved ones with highly stylish gifts that serve as the ultimate "trump card."
Inquiries
Barneys New York Customer Center
0120-137-007 (Hours 11:00 - 20:00)
http://www.barneys.co.jp