FREITAG | Two New Models in the Fundamental Line

FREITAG

Support Women’s Lib: new F60 JOAN and F61 BETTY

New additions to the Fundamental Line

Swiss bag brand FREITAG’s Fundamental Line welcomes two new models: the “F60 JOAN” and “F61 BETTY.” Discover the smartest, most functional bags yet from FREITAG’s collection for women.

Text by KAJII Makoto (OPENERS)Photographs by Bruno Alder

Bags to champion the fourth wave of feminism?

The first wave of feminism was the suffrage movement in America from the 19th to the early 20th century, and the second wave was the women's liberation movement of the 1960s and 70s. The new “F60 JOAN” and “F61 BETTY” models from FREITAG represent the fourth wave of feminism, effortlessly surpassing the third wave that followed!?

The F60 JOAN can be easily expanded by loosening the straps, and when the straps are tightened, it neatly stores items like newspapers or baguettes that can be difficult to carry. By pulling out the Velcro straps stored in the back pocket, the bag can also be attached to a bicycle handlebar.

The F61 BETTY is a tote bag with a zippered pocket on the outside, and its included mini case with a zip closure comes with a detachable leash. It offers a sleek look whether carried over the shoulder or by hand.

Within the Fundamental Line, created in 1993 inspired by bike messengers, these designs are the most fitting for contemporary women. You’ll surely want to use them every day.

F60 JOAN
Price: ¥20,000
F61 BETTY
Price: ¥24,000

FREITAG Official Website
http://www.freitag.ch