"EN ROUTE GINZA" Celebrates First Anniversary with Instagram Campaign | EN ROUTE
FASHION / WOMEN
November 2, 2015

"EN ROUTE GINZA" Celebrates First Anniversary with Instagram Campaign | EN ROUTE


EN ROUTE | UNITED ARROWS


EN ROUTE GINZA's 1st Anniversary Instagram Campaign 'e' Photo Now Underway


Latest Collection Themed "NEW ROMANTIC"


United Arrows launched the select shop "EN ROUTE" last year. This season's collection theme is "NEW ROMANTIC." Featuring the '80s, it proposes a modern, mature romantic style. Additionally, until November 10th (Tuesday), an Instagram campaign celebrating the 1st anniversary of "EN ROUTE GINZA's" opening is being held.

Text by KAJII Makoto (OPENERS)





EN ROUTE Enters Its Third Season


EN ROUTE, a select shop with the vision to "Create New Metropolitan Life," crafts urban lifestyles. With the concept of "Wearable Tokyo," it offers city casual wear with a simple, modern taste and contemporary running wear.

The collection, inspired by the '80s and themed around modern, mature romance, proposes a new urban mode style by combining long-length, drop-shoulder coats and blousons with voluminous wide pants, paired with sneakers.

This April, a Futako-Tamagawa store equipped with a running station also opened, promoting a new value of urban life: "Enjoying fashion and sports with the same sensibility."



EN ROUTE | UNITED ARROWS

EN ROUTE | UNITED ARROWS

EN ROUTE | UNITED ARROWS


Win a Total Coordinate Outfit!


To commemorate the 1st anniversary of the Ginza store's opening, the Instagram campaign "e" photo contest is being held until November 10th (Tuesday). The campaign, conceived by the staff, invites participants to post a photo of their favorite "e" or "E" on Instagram. Among the "e" or "E" photos posted during the campaign period, outstanding images will be selected. Winners will receive a total coordinate outfit (outerwear, top, bottoms, shoes) of up to four items of their choice.
*Items are selected from EN ROUTE's original collection. Some shoe brands are excluded.

How to Enter
1. Follow EN ROUTE's official Instagram account
Account: https://instagram.com/enroute_tokyo/
2. Post a photo representing "e" or "E," the initial letters of EN ROUTE, be sure to include the following hashtags
#enroute_tokyo
*You can enter multiple times during the campaign period.

Winners will be contacted via direct message from EN ROUTE's official Instagram account.


Campaign Inquiries


EN ROUTE GINZA


Tel. 03-3541-9020


http://enroute.tokyo/